
Global Entrepreneurship Monitor
Sunil Shukla, Pankaj Bharti, Amit Kumar Dwivedi
Entrepreneurial Attitudes and Perceptions in India
- DOI
- 10.2991/978-94-6239-735-4_3How to use a DOI?
- Abstract
The decision to start a business is influenced by several factors, including the ability to spot business opportunities, attitude towards risk, individual ambitions and aspirations, an individual’s confidence in their abilities, self-belief, familiarity with other entrepreneurs and access to resources, including social support. This chapter explores the importance of youth’s attitudes and perceptions in starting a new business. It includes whether youth perceived they have the knowledge, skills and experience required to start their own. Whether they intend to start a business in the next three years or fear failure, this deters them from starting. It also provides detailed information by including data from competitive and relevant economies. This chapter also seeks to understand region- and gender-wise variation in critical indicators.
- Copyright
- © 2026 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License (http://creativecommons.org/licenses/by-nc-nd/4.0/), which permits any noncommercial use, sharing, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if you modified the licensed material. You do not have permission under this license to share adapted material derived from this chapter or parts of it.
Cite this article
TY - CHAP AU - Sunil Shukla AU - Pankaj Bharti AU - Amit Kumar Dwivedi ED - Sunil Shukla ED - Pankaj Bharti ED - Amit Kumar Dwivedi PY - 2026 DA - 2026/08/21 TI - Entrepreneurial Attitudes and Perceptions in India BT - Global Entrepreneurship Monitor PB - Springer nature singapore SP - 39 EP - 46 CY - singapore SN - 978-94-6239-735-4 UR - https://doi.org/10.2991/978-94-6239-735-4_3 DO - 10.2991/978-94-6239-735-4_3 ID - Shukla2026 ER -