Exploring Emotional Healing Tourism and Its Commercialization Path in the Singles Economy

DOI

10.2991/978-2-38476-380-1_27How to use a DOI?

Keywords

emotional healing tourism; single economy; commercialization path; market strategy

Abstract

With the rise of the single economy, emotional healing tourism, as an emerging form of tourism, is gradually being emphasized by the market. This paper aims to explore the application of emotional healing tourism in single economy and its commercialization path. Firstly, the characteristics of the tourism market under single economy conditions are analyzed, including the consumption ability and personalized demand of single groups. Then, the target consumer groups of emotional therapeutic tourism are analyzed in depth, revealing their needs and preferences. The paper also discusses the supply and demand relationship of the emotional therapy tourism market, as well as the market's development trend and development potential. On this basis, the commercialization model construction of emotional therapy tourism is proposed, including marketing strategy and brand building, technological innovation and service optimization. Finally, the strategy of emotion healing tourism under single economic conditions is proposed, including market positioning, customized tourism product development, cross-border cooperation and resource integration. The research in this paper provides theoretical support and practical guidance Emotionally healing tourism in a single economy.

Copyright

© 2025 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Ling Yin
PY  - 2025
DA  - 2025/03/18
TI  - Exploring Emotional Healing Tourism and Its Commercialization Path in the Singles Economy
BT  - Proceedings of the 4th International Conference on Culture, Design and Social Development (CDSD 2024)
PB  - Atlantis Press
SP  - 245
EP  - 251
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-380-1_27
DO  - 10.2991/978-2-38476-380-1_27
ID  - Yin2025
ER  -