Proceedings of the fourteenth International Conference on Entrepreneurship and Business Management 2025 (ICEBM 2025)

Exploring the Nexus of Regenerative Tourism and Community Entrepreneurship: Empirical Insights from the Rural Destination of Bali, Indonesia

Authors
I Gede Gian Saputra1, *, I Nyoman Sunarta1, Putu Agung Surya Prawira1
1Udayana University, Bali, Indonesia
*Corresponding author. Email: igedegiansaputra@unud.ac.id
Corresponding Author
I Gede Gian Saputra
Available Online 13 May 2026.
DOI
10.2991/978-94-6239-670-8_4How to use a DOI?
Keywords
Regenerative Tourism; Community Entrepreneurship; Bali; Rural Tourism; Sustainability
Abstract

Bali’s rural destinations have become iconic examples of how tourism can integrate cultural heritage, ecological preservation, and local entrepreneurship. This study explores the nexus between regenerative tourism and community entrepreneurship, highlighting how regenerative principles extend beyond sustainability by restoring ecosystems, reinforcing cultural identity, and fostering inclusive economic development. Using a qualitative descriptive design, data were collected through a Focus Group Discussion (FGD) with local leaders, women entrepreneurs, youth representatives, and tourism managers in one of Bali’s most recognized rural tourism villages. Thematic analysis revealed five major findings: (1) regenerative values are deeply embedded in customary practices, (2) governance faces decision-making challenges and the risk of tourism euphoria, (3) youth actively promote the destination through digital platforms but lack depth in cultural storytelling, (4) women entrepreneurs play a central role in household economies and product innovation, and (5) community-led ecological initiatives demonstrate strong environmental stewardship. These insights provide empirical evidence of how regenerative tourism contributes to resilience and long-term well-being in rural destinations when linked with community entrepreneurship.

Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License (http://creativecommons.org/licenses/by-nc-nd/4.0/), which permits any noncommercial use, sharing, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if you modified the licensed material. You do not have permission under this license to share adapted material derived from this chapter or parts of it.

Download article (PDF)

Volume Title
Proceedings of the fourteenth International Conference on Entrepreneurship and Business Management 2025 (ICEBM 2025)
Series
Advances in Economics, Business and Management Research
Publication Date
13 May 2026
ISBN
978-94-6239-670-8
ISSN
2352-5428
DOI
10.2991/978-94-6239-670-8_4How to use a DOI?
Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License (http://creativecommons.org/licenses/by-nc-nd/4.0/), which permits any noncommercial use, sharing, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if you modified the licensed material. You do not have permission under this license to share adapted material derived from this chapter or parts of it.

Cite this article

TY  - CONF
AU  - I Gede Gian Saputra
AU  - I Nyoman Sunarta
AU  - Putu Agung Surya Prawira
PY  - 2026
DA  - 2026/05/13
TI  - Exploring the Nexus of Regenerative Tourism and Community Entrepreneurship: Empirical Insights from the Rural Destination of Bali, Indonesia
BT  - Proceedings of the fourteenth International Conference on Entrepreneurship and Business Management 2025 (ICEBM 2025)
PB  - Atlantis Press
SP  - 38
EP  - 49
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6239-670-8_4
DO  - 10.2991/978-94-6239-670-8_4
ID  - Saputra2026
ER  -