SWOT-Based Financial Analysis of Yili Enterprises
- DOI
- 10.2991/978-94-6239-642-5_20How to use a DOI?
- Keywords
- Yili; Financial Analysis; SWOT
- Abstract
This article uses Inner Mongolia Yili Group Co., Ltd. as a case study, employing a combination of SWOT analysis and financial analysis to conduct a comprehensive assessment of its internal and external business environments. The study reveals that Yili has built core competitive advantages through robust profitability and superior control over milk sources. However, it also faces disadvantages such as a financial structure characterized by high levels of both deposits and loans, as well as weak expansion beyond liquid milk products. Additionally, the paper explores opportunities arising from policy support and consumption upgrades, alongside challenges from industry competition—including intense rivalry with domestic dairy firms like Mengniu and potential threats in food safety. In summary, this paper proposes optimization recommendations for Yili Group’s future development strategy, highlighting the importance of balancing financial management and strategic innovation within China’s dairy industry. It aims to provide reference for enhancing the competitiveness of Chinese dairy enterprises.
- Copyright
- © 2026 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Wenxin Cheng PY - 2026 DA - 2026/04/29 TI - SWOT-Based Financial Analysis of Yili Enterprises BT - Proceedings of the 2026 11th International Conference on Financial Innovation and Economic Development (ICFIED 2026) PB - Atlantis Press SP - 181 EP - 186 SN - 2352-5428 UR - https://doi.org/10.2991/978-94-6239-642-5_20 DO - 10.2991/978-94-6239-642-5_20 ID - Cheng2026 ER -