Impact of Tourism Empowerment on Shared Value Creation Based on Structural Equation Modeling

DOI

10.2991/978-94-6239-830-6_7How to use a DOI?

Keywords

Tourism empowerment; Shared value creation; Community participation; Computer network

Abstract

As the rural revitalization strategy advances nationwide, policymakers and practitioners are actively investigating localized approaches to achieve sustainable countryside development. In this context, rural tourism has emerged as an essential instrument for creating socioeconomic synergies, giving rise to a critical research question: How can tourism empowerment frameworks enhance shared value creation between industry stakeholders and host communities, thereby harmonizing economic growth with social welfare imperatives in rural areas? This study employs a mixed-methods approach to investigate tourism empowerment mechanisms in rural China. Eight characteristic towns within Conghua District were selected as case studies. We administered structured questionnaires to local residents (n = 244) and performed quantitative analysis using structural equation modeling (SEM). Community participation was operationalized as the mediating variable to delineate the causal mechanisms through which villagers’ tourism empowerment influences shared value creation dynamics. The research results show that: (1) The impact of tourism empowerment on community participation is significantly positive, and the impact of community participation on shared value creation is also significantly positive; (2) Tourism empowerment has a significant positive impact on shared value creation; (3) There is a significant mediating effect among tourism empowerment, community participation and shared value creation. The conclusion indicates that in the development process of rural tourism, shared value creation can be enhanced through tourism empowerment, with community participation playing a key role.

Copyright

© 2026 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Huajun Zheng
AU  - Hanxiang Liu
AU  - Yuanlin Wu
PY  - 2026
DA  - 2026/11/14
TI  - Impact of Tourism Empowerment on Shared Value Creation Based on Structural Equation Modeling
BT  - Proceedings of the 6th International Conference on Internet Finance and Digital Economy (ICIFDE 2026)
PB  - Atlantis Press
SP  - 70
EP  - 85
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6239-830-6_7
DO  - 10.2991/978-94-6239-830-6_7
ID  - Zheng2026
ER  -