On Publicity Translation of China’s Intangible Cultural Heritage Under the Background of the “Belt and Road” Initiative
- DOI
- 10.2991/978-2-38476-319-1_65How to use a DOI?
- Keywords
- Belt and Road; Intangible Cultural Heritage; Publicity Translation
- Abstract
Since the “Belt and Road” initiative was proposed in 2013, it has become a bridge and bond for deepening cooperation and exchanges between China and the rest of the world. China is an ancient civilization with a long history and rich intangible cultural heritage. This paper mainly expounds the importance of English translation of the publicity of China's intangible cultural heritage, analyzes its present situation, achievements, problems, and discusses the strategies. The study of English Publicity Translation of Chinese Intangible Cultural Heritage is a long-term and arduous task, which requires translators’ joint efforts and continuous exploration. It not only carries rich historical and cultural values, but also serves as a bridge between the past and the future, the homeland and the world, and plays an important role in international cultural exchanges.
- Copyright
- © 2024 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Xia Xie PY - 2024 DA - 2024/12/14 TI - On Publicity Translation of China’s Intangible Cultural Heritage Under the Background of the “Belt and Road” Initiative BT - Proceedings of the 2024 6th International Conference on Literature, Art and Human Development (ICLAHD 2024) PB - Atlantis Press SP - 564 EP - 570 SN - 2352-5398 UR - https://doi.org/10.2991/978-2-38476-319-1_65 DO - 10.2991/978-2-38476-319-1_65 ID - Xie2024 ER -