Proceedings of the 5th International Conference on New Computational Social Science (ICNCSS 2025)

Research on the Innovation Mechanism of “Agriculture + Tourism” Talent Training Driven by Digital Technology

Authors
Lixia Zhang1, *, Zhongli Sun2, Xiaohua Zhang2
1Business College, Shandong Xiehe University, Jinan, China
2Aisino Corporation (Shandong), Aisino Corporation, Jinan, China
*Corresponding author. Email: 232312387@qq.com
Corresponding Author
Lixia Zhang
Available Online 25 August 2025.
DOI
10.2991/978-2-38476-456-3_14How to use a DOI?
Keywords
digital technology; integration of agriculture and tourism; talent training; innovation mechanism; rural revitalization
Abstract

With the in-depth implementation of the rural revitalization strategy, the integrated development model of “agriculture + tourism” has become an important way to promote the transformation and upgrading of rural economy. However, the current integrated development of agriculture and tourism faces prominent problems such as insufficient talent supply and lagging training mechanism. This research based on digital technology development background, using the methods such as literature analysis, case studies and field research, systematically discusses the digital technology can assign farmers brigade innovation mechanism of talent training. It was found that digital technologies such as big data, artificial intelligence and virtual reality could effectively solve the problems of resource dispersion and insufficient practice in traditional training models. The research puts forward a four-party linkage digital talent training ecosystem of “government, university, enterprise and cooperation”, and constructs an innovative training model including intelligent learning platform, virtual training system and digital authentication mechanism. Finally, optimization suggestions were put forward from three dimensions of policy support, curriculum reform and technology application, which provided theoretical reference and practical guidance for the cultivation of agricultural-tourism integration talents under the background of rural revitalization.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 5th International Conference on New Computational Social Science (ICNCSS 2025)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
25 August 2025
ISBN
978-2-38476-456-3
ISSN
2352-5398
DOI
10.2991/978-2-38476-456-3_14How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Lixia Zhang
AU  - Zhongli Sun
AU  - Xiaohua Zhang
PY  - 2025
DA  - 2025/08/25
TI  - Research on the Innovation Mechanism of “Agriculture + Tourism” Talent Training Driven by Digital Technology
BT  - Proceedings of the 5th International Conference on New Computational Social Science (ICNCSS 2025)
PB  - Atlantis Press
SP  - 119
EP  - 126
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-456-3_14
DO  - 10.2991/978-2-38476-456-3_14
ID  - Zhang2025
ER  -