Proceedings of the 2026 5th International Conference on Social Sciences and Humanities and Arts (SSHA 2026)

Gray Association Analysis of the Integration of Sports, Culture, and Tourism Industries under the Drive of New Quality Productive Forces

Authors
Ruixi Zheng1, Shaocong Zhao1, *
1Xiamen University of Technology, Xiamen, Fujian, China
*Corresponding author. Email: 2005112302@xmut.edu.cn
Corresponding Author
Shaocong Zhao
Available Online 15 May 2026.
DOI
10.2991/978-2-38476-577-5_120How to use a DOI?
Keywords
New Quality Productive Forces; Integration of Sports, Culture, and Tourism; Grey Relational Analysis; Coupling Coordination Degree
Abstract

This study develops an analytical framework for the integration of “new quality productive forces” with the sports, culture, and tourism industries (SWCT), utilizing comprehensive development data from China spanning 2015 to 2022. Empirical analysis is conducted using the entropy weight method, coupling coordination degree model, and grey relational analysis. Key findings reveal: (1) The overall level of integration of sports, culture, and tourism shows a fluctuating upward trend; (2) Driving effects of various elements of new quality productive forces display significant structural disparities—digital development emerges as the core driver with the highest contribution; there are significant differences in ecological and environmental factors; while scientific and technological talent support remains relatively weak and requires further strengthening. Based on these insights, the study proposes pathways for achieving high-quality integration, including accelerating digital infrastructure construction, increasing green ecological investment, and deepening the cultivation of scientific and technological talent, thereby providing theoretical support and policy recommendations for sustainable development in these sectors.

Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2026 5th International Conference on Social Sciences and Humanities and Arts (SSHA 2026)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
15 May 2026
ISBN
978-2-38476-577-5
ISSN
2352-5398
DOI
10.2991/978-2-38476-577-5_120How to use a DOI?
Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Ruixi Zheng
AU  - Shaocong Zhao
PY  - 2026
DA  - 2026/05/15
TI  - Gray Association Analysis of the Integration of Sports, Culture, and Tourism Industries under the Drive of New Quality Productive Forces
BT  - Proceedings of the 2026 5th International Conference on Social Sciences and Humanities and Arts (SSHA 2026)
PB  - Atlantis Press
SP  - 1161
EP  - 1170
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-577-5_120
DO  - 10.2991/978-2-38476-577-5_120
ID  - Zheng2026
ER  -