Proceedings of the 2026 5th International Conference on Social Sciences and Humanities and Arts (SSHA 2026)

Organizing Emotion: Mechanisms of Online Public Opinion Formation in Emotional Observation Variety Shows

Authors
Ziran Wang1, *, Donghong Han1, Hao Liu1
1Shandong University, Jinan, 250100, China
*Corresponding author. Email: wang.ziran@mail.sdu.edu.cn
Corresponding Author
Ziran Wang
Available Online 15 May 2026.
DOI
10.2991/978-2-38476-577-5_106How to use a DOI?
Keywords
Emotional Observation Variety Shows; Online Public Opinion Formation; Emotionalized Public Opinion
Abstract

Emotional observation variety shows have become a prominent genre in China’s platformized media environment, generating large-scale and emotionally charged online discussion. Drawing on program texts, large-scale platform comment data, questionnaire surveys, and in-depth interviews, this study examines how online public opinion is formed around this genre. The findings show that such public opinion does not emerge from spontaneous emotional expression alone, but is structurally organized through the interaction of program production, platform circulation, and audience participation. At different media stages, emotional orientations are preconfigured, amplified, and stabilized into polarized opinion positions through narrative design, circulation mechanisms, and interactional feedback. By conceptualizing emotion as an organizing mechanism rather than a by-product of communication, this study provides a process-oriented account of emotionalized public opinion formation in platformized entertainment contexts.

Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2026 5th International Conference on Social Sciences and Humanities and Arts (SSHA 2026)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
15 May 2026
ISBN
978-2-38476-577-5
ISSN
2352-5398
DOI
10.2991/978-2-38476-577-5_106How to use a DOI?
Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Ziran Wang
AU  - Donghong Han
AU  - Hao Liu
PY  - 2026
DA  - 2026/05/15
TI  - Organizing Emotion: Mechanisms of Online Public Opinion Formation in Emotional Observation Variety Shows
BT  - Proceedings of the 2026 5th International Conference on Social Sciences and Humanities and Arts (SSHA 2026)
PB  - Atlantis Press
SP  - 1038
EP  - 1044
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-577-5_106
DO  - 10.2991/978-2-38476-577-5_106
ID  - Wang2026
ER  -