Search all articles
211241 articles
Proceedings Article
Assessing the Effectiveness of Social Media Context and Giveaways in Driving Virtual Engagement and Positive Customer Perception
Pallavi Choudhary, Sonali P. Banerjee, Ajay Singh
With the rise of social media as a dominant marketing tool, brands are engaging with consumers in a virtual ecosystem that significantly impacts customer perception. Using social media context and giveaways as key strategies to drive virtual engagement and foster positive consumer sentiment is explored...
Proceedings Article
Inclusion-Elitist Paradox in Participatory Public Budgeting A Case Study on Surakarta City, Central Java, Indonesia
Rutiana Dwi Wahyunengseh
Participatory public budgeting is believed as a model to improve budgeting's politic accountability. Such the approach is based on democratic elements: representation, participation, and inclusion. Democratic elements are paradoxical in nature, thereby presumably impacting on participatory public budgeting...
Series: Advances in Engineering Research
Proceedings Article
Evaluation Method of Rolling Bearing Quality (Part II: Experiment)
Xintao Xia, Bin Liu, Yunfei Li, Zhen Chang, Wenhuan Zhu
Rolling bearings is the basic connection parts of machinery, whose quality plays an irreplaceable role for the normal operation of machinery and equipment. Therefore, it is particularly important to make an evaluation of bearing quality. In this paper, factors affecting the machining precision of the...
Proceedings Article
Glyphosate Bioremediation of Contaminated Fish-pond Water by Paenibacillus sp. FUJX 401 from Industrial Activated Sludge
Guiming Fu, Ruyi Li, Xuehua Wu, Bin Gao, Xiaoqiang Yuan, Caixia Wan, Chengmei Liu
Six glyphosate (GP)-degrading strains were isolated from industrial activated sludge. Among them, strain FUJX 401 showed the highest GP degradability, and was identified as Paenibacillus sp. based on morphological observation, physiological biochemical characteristics, and 16S rRNA gene-sequence analysis....
Proceedings Article
Analysis of the Water Crisis in Egypt
JiaYi Li
In this paper, an analysis of Egypt's water shortage problem is given based on both social and physical reasons. A practical measure model is applied to evaluate the risk of water shortage in Egypt. The potential influencing factors are turned into 15 indexes. A serial of equations are used to standardize...
Proceedings Article
Nelder-Mead based Marriage in Honey Bees Optimization C-means (NM-MBOC) algorithm for Clustering and it's Convergence Analysis
Chenguang Yang, QiaogeLiu Li
Clustering is the method to partition unlabeled data, whitch is very important in bioinformatics. To overcome the difficult of balancing between different cluster criteria, we use multi-objective optimization to solve the problem. In this paper, we propose an Nelder-Mead based Marriage in Honey Bees...
Series: Advances in Engineering Research
Proceedings Article
Communication Network Dynamic Role Analysis Based on Weighted Directed Topological Potential
Wan-Yu Li, Guang-Quan Cheng, Jin-Cai Huang
Role analysis is a very important branch of complex network research, which tries to identify the node types with similar structures or functions. By extending the concept of topological potential, a role identification and analysis method based on weighted directed topological potentials in connection...
Proceedings Article
Discussion on the role of teachers in PBL teaching mode
Haiyan Liu
Problem Based Learning (PBL) model have also adopted the teaching model for teaching reform and made some achievements in recent years. The teaching effect is not as ideal as that of researchers. Problems, students and teachers are the three basic elements of Problem Based Learning. Teachers are the...
Proceedings Article
Analysis of Syntactic Errors in College English Writing
Dongmei Sheng
The aim of this study is to search for the best teaching method to help the college students in their writing. This paper presents an analysis of the distribution of syntactic errors in college students' composition, which are incomplete sentence structure, improper use of conjunctions, errors of coordinate...
Series: Advances in Engineering Research
Proceedings Article
Evaluation of Energy-Saving & Emission Reduction Performance of Chinese Electric Power Industry
Yin Chen, Taihua Yang
Scientific performance evaluation is an important basis for government decision. This paper established the performance evaluation index system of electric power industry based on environmental technology, and then, SE-DEA model, entropy weight TOPSIS model and factor analysis model are used to calculate...
Proceedings Article
A study on students’ on-line behaviors at business colleges---An empirical study based on Business College of Beijing Union University
Xia Xu, Xiuli Guo
The study is mainly about students’ on-line behaviors at Business College of Beijing Union University. By tracking and analyzing students’ on-line behaviors at BCBUU for one semester, the characteristics of the students' on-line behaviors at business colleges have been obtained, which can typically reflect...
Proceedings Article
On the MAP-Level Delay Reduction of Turbo Decoding
Ting Lin1 Sun, Sheu Lin Shou, Wen Chiang Chuan
A time-offset scheme for the shuffled turbo decoding is proposed. The decoding latency of the proposed scheme is shorter than the serial turbo decoding by offsetting the decoding timing of two component decoders. Meanwhile, its BER performance is better than the shuffled turbo decoding. We found that...
Proceedings Article
Online Community Perceiving Method on Social Network
Jiang Jingchi, Yi Chengqi, Bao Yuanyuan, Xue Yibo
How to perceivecommunity with the same interests and hobbies on social network is a critical problem for advertisement, promotion and network security. In this paper, we propose a novel method for online communityperceiving, which contains three user-level filtering layers: user profile, user behavior...
Proceedings Article
The Basic Framework of Bukharin's Ideas about the Relationship between Planning and Market
Yanning Hu
Bukharin proposed the introduction of market relations in the exploration of socialist construction. He practices on the basis of the new economic policy, emphasizing the importance of market relations, to plan and market combine to maintain a reasonable proportion of plan and market. Bukharin's ideas...
Proceedings Article
Ningxia halal industry financing problem research
Xiaoqin Cheng
The article takes halal products enterprises in Ningxia as the research object, analyzes halal products production enterprise's financing way and financing problem, and puts forward countermeasures and suggestions to solve financing difficulties in view of problems that exist in the process of Ningxia...
Proceedings Article
Image Preprocessing Methods Used In Meteorological Measurement of the Temperature Testing System
Jiajia Zhang, Ruyi Liang, Yu Liu, Tao Jiang, Xianluo Meng, Chunai Wu
The Meteorological measurement automatic temperature testing system having a defect image. For example: noise problem, contrast is insufficient problem, put forward research programme for image pretreatment, try the median filter, histogram equalization, image binarization methods to remove noise, enhanced...
Proceedings Article
Explore the French language teaching practice model based on the ability of language
Wu Hui
According to the students' language skills in French professional status and employment needs, traditional French teaching model is gradually showing some drawbacks. According to the characteristics and needs of the teaching of French and combined with the practical experience of classroom teaching language...
Proceedings Article
A View on Reshaping of Entrepreneurial Spirit under New Economic Normal State
Jun-hua Liao
Entrepreneur is the most strategic resource in all factors of production. It is of great significance in the development of enterprises, and entrepreneurship is a prominent reflects of the entrepreneur quality. Entrepreneurship acts out as innovation, adventure and keeping making progress, and its meaning...
Proceedings Article
Research on the Internal Control of Social Responsibility in Low - carbon Tourism Enterprises
Xiaoling Hu, Na Liu
On the internal controlof low-carbon tourism enterprise social responsibility, there have been but very few domestic-related academic research. This paper points out the problems of internal control of social responsibility of low carbon tourism enterprises;analyzes thecharacteristics of the internal...
Series: Advances in Engineering Research
Proceedings Article
Analysis of Wind Heating System to Solve Winter Heating in Northeast China
Shi-wei Su
Combined with the winter wind conditions in northeast China, three schemes are proposed to solve the problem of winter heating in the region. The three schemes of wind energy conversion directly into heat energy, wind energy compressed air heating and wind power heating are described, and the performance...
Series: Advances in Engineering Research
Proceedings Article
Simulation analysis on structural stability of low wind pressure conductor passing through the pulley
Kuang-Jun Zhu, Zhao-Lin Wang, Li-Xian Zhou, Zhen Liu, Chao Zhou
This paper introduces the structure stability of ACSR JL/G1A-630/45-45/7 and low pressure wire DFY- 630/45(90°)-R3.2 passing through the pulley under the condition of 25%RTS and envelope angle of 30 °.The diameter of the pulley is 20 times the diameter of the wire. Simulation analysis was carried out...
Series: Advances in Engineering Research
Proceedings Article
E-commerce Sites Search Results Relevance Prediction Based on Ensemble Approach
Qiqi Wang
Though there are numerous traditional models to measure the search relevance of search engine, the evaluation results of existing models are not precise enough and difficult in operation in most of the cases. This article proposed a forecasting approach based on ensemble method to improve the precision...
Proceedings Article
The Application Discussion of Big Data Technology in Intelligent Transportation
Yan Hou
At present, the related data information with GPS positioning, road condition, traffic operation and video surveillance is gradually increasing in the construction process of intelligent transportation around all the cities of our country, and the produced data amount every day nearly has reached PB...
Proceedings Article
Low Cost UWB X-Band LFMCW-SAR
Tao Lai, Ke Jin, Tao Hu, Gong-quan Li, Yong-jun Zhao
For near range high resolution SAR (synthetic aperture radar) imaging, this paper presents an scheme for generating X-band LFMCW signal with 5.1GHz bandwidth based on YIG oscillator. The method is simple in structure and low in price, but introduces a certain degree of nonlinearity, resulting in range-resolution...
Series: Advances in Engineering Research
Proceedings Article
Optimal Stochastic Production Scheduling for Uncertain Re-entrant Assembly Workshops
NanYun Jiang, Hongsen Yan
An optimal stochastic problem of production scheduling for uncertain re-entrant assembly workshops (URAWs) was studied, in which the assembly process is repeated on the basis of quality inspection result and the number of repeats is uncertain. According to analysis of URAWs, a stochastic expected value...
Series: Advances in Engineering Research
Proceedings Article
Investigation on Thermal Aging of HVDC XLPE
Weiwei Li, Qiang Shi, Wei Xiao
HVDC XLPE cables were widely used in the transmission line for the excellent characteristics. The thermal aging properties of HVDC XLPE insulation were investigated in this work, based on different assessment techniques, such as IR Prestige-21 Infrared Spectrometer, Thermo-Gravimetric Analyzer, and X-Ray...
Proceedings Article
Sina Weibo Mood Predicting the Economics Trends
Fan Pan, Hui Li
Social media has already become an important part of daily life. Entering the era of smart phone, people always share their created contents anywhere anytime. Among the created contents, the microblog has become a mapping of human life, which can clearly express natural human emotion and mood. In this...
Proceedings Article
The Effectiveness Evaluation based on a Revised FAHP Method
Yongfeng Ma, Yufei Chen, Jihui Yang, Junhua Jia
The missing of the judgement value is a common issue in the effectiveness evaluation practice of the materiel support command and control. Based on the fuzzy consistency, a estimation and compensation algorithm of incomplete comparison matrix is proposed, and it revise the tradition FAHP methods, then...
Proceedings Article
The Management Problems and Suggestions of Intangible Assets in Universities
Weiming Wang, Yanyan Yu
Colleges and universities are the important base of intangible assets, intangible assets between universities and colleges in quantity and quality are the core competitiveness. By introducing the definition, content and characteristics of intangible assets, the author wants to illustrate the importance...
Series: Advances in Engineering Research
Proceedings Article
A Fault Location Method for Multi-terminal Transmission Lines Based on Multiple Current Measurements and Phase Comparison
Yuanyuan Zhang, Yongli Zhu, Meng Zhang, Ning Zhang
Due to the defects of existing fault location methods for multi-terminal transmission lines, such as the fault branches judgement algorithms are too complex to implement, a new fault location method based on phase comparison is presented. In this method, transmission lines are classified into branch...
Proceedings Article
The Role Actualization of Society And National Organization in Law and Politic Education
M.Yahya Arwiyah, A.M.A. Suyanto, Runik Machfiroh
The quantity of society/public and national organizations is increasing. However, it is not accompanied by comprehension and understanding of the organization functions, especially in the education of law, politics and national character building, since the national character building contains in the...
Series: Advances in Engineering Research
Proceedings Article
Study on Return Policy in E-Commerce Environment Based on System Dynamics
Liping An, Yanmin Du, Lingyun Tong
To provide a method for manufacturers and retailers in choosing return policy in e-commerce environment, this paper builds a supply chain with one manufacturer and two retailers based on system dynamics which involves in manufacturing, purchasing, marketing and returning. By comparing the profits of...
Proceedings Article
Study on Tourism of Henan Wushu Culture and its Sustainable Development under Construction of Central Plains Economic Zone
Huizhen Wan
In this paper, literature, expert interviews, questionnaires, mathematical statistics have been kept in-depth discussion and analysis of Henan Culture Tourism overview of the development and the main problems. Henan Wushu Culture proposed the development of sustainable tourism development to be clear...
Series: Advances in Engineering Research
Proceedings Article
Research on the Application of Modern Educational Technology In Mathematical Education in High School
Ying Liu, Na Li, Jian Dong Zhao
In this paper, the author elaborated the definition of modern educational technology and characteristics of high school mathematics education, analyzed the mode and shortcomings of the Traditional Mathematics Teaching Mode in High School. And the authors also analyzed the advantages of applying modern...
Series: Advances in Engineering Research
Proceedings Article
The Reactivities In Different HgCl Substitution Sites Of PCDDs/PCDFs
Zhengyang Gao, Peng Ji
PCDD/Fs and mercury are contaminants with high toxicity and heavy harm in power plants especially in waste incineration plants, and they could produce polychlorinated and mercury chloride based Dioxins under the environment of high temperature and high pressure. PeCDD, which replaces the positions of...
Proceedings Article
The Research on the Problems and Countermeasures of Easy Class in Ideological and Political Network Education - Taking Fujian Normal University as an Example
Shusheng Lin
Going with the spread of Internet, online Ideological and political education has been an urgent requirement for current college education. Starting with the background of Easy Class, this article analyzes its development process, comparing it with other online Ideological and political education carriers...
Proceedings Article
Evaluating the Dissemination Impact of Social Networks based on an Entropy and Analytic Hierarchy Process Hybrid Model
Qin Wang, Zisheng Liu, Xiaoli Wang, Jian Xue
Nowadays, social networks greatly affect people's daily life. However, the need to evaluate the dissemination impact of social networks based on multiple criteria has become a necessity. In this paper, the authors construct an evaluation index system, develop an entropy and Analytic Hierarchy Process...
Proceedings Article
An Exploratory Theoretical Framework based on the Interactive Marketing Model of Industrial Products based on user Innovation
Fangfang Shao, Jing Ai
interactive marketing is developing rapidly due to the importance of special marketing demand and the development of information technologyã€,This paper introduces innovative users as key variables into the industrial product marketing model.Transfer the interactive marketing to industrial marketing,...
Proceedings Article
Research on the Influence of Interpersonal Communication and Interpersonal Trust in the Network Age
Xinnian Zhao, Xiaoli Ni
Through the research of the network communication for 353 students from one of University in Xi'an, the paper analysis the current situation of College students' network communication from the way of network communication for strangers, network help and cyber love; and discussing the related influence...
Series: Advances in Engineering Research
Proceedings Article
Experimental Study on Flow Characteristics of Open-channel Flow with Flexible Vegetation
Yang CHEN, Jing YAN, Ye HE, Kun DAI, Ming ZHANG
Laboratory experiments with silicone cylinders simulating flexible vegetation, the Acoustic Doppler velocimetry (ADV) measuring the flow field were performed to investigate the turbulence characteristics of open-channel flow with flexible vegetation. The results and analysis indicate that mean bulk velocity,...
Series: Advances in Engineering Research
Proceedings Article
New Discrete Cosine Transformation Algorithm in Image Retrieval
Yin Dai, Xiaowen Chen, Yuyi Wang, Yunlong Zheng
To improve the efficacy of traditional medical image retrieval, this paper presents a new medical algorithm that uses discreet cosine transformation innovatively. This paper chose 42 pictures from upper torso CT images obtained from patients with hepatocellular carcinoma in Shengjing Hospital to serve...
Series: Advances in Engineering Research
Proceedings Article
Preparation of Micron-sized Monodisperse Poly (Styrene-co-methyl Methacrylate) Microspheres by Dispersion Copolymerization
Huichun Chu, Qinmin Pan
Micron-sized monodisperse copolymer microspheres were prepared by dispersion copolymerization of styrene (St) and methyl methacrylate (MMA) in ethanol/water medium using 2,2'-azobis (isobutyronitrile) (AIBN) and poly (vinyl pyrrolidone) (PVP) as initiator and steric stabilizer, respectively. The effect...
Proceedings Article
Diagnosis and Assessment of Metallurgical Industry Wastewater Treatment Technology of Liaohe Basin
YongYong Wang, Xiang He, Runlei Cai, Fan Wang
For liaohe basin metallurgical industry wastewater treatment technology lack of optimization, selection of technical parameters of the lack of rationality ,management of large scale and lack of in the near and specified future date unified combination, existing metallurgical wastewater treatment technology...
Series: Advances in Engineering Research
Proceedings Article
Debris Flow Hazard Zoning Based on Numerical Simulation in the Wenchuan Earthquake Meizoseismal Areas
Jun Wang, Yan Yu
The Wenchuan earthquake triggered a large number of landslides and collapses in the quake-hit areas, which left a tremendous amount of loose deposits on the slopes and on the valley bottoms. The debris flow pregnant environment has changed dramatically, making the hazard level of debris flow increased...
Proceedings Article
Exploration on Pipa Teaching and Performance under the Guidance of Musical Aesthetics
Jinyi Zhan
With thousands of years’ development, the art of Pipa inherits the aesthetic thoughts of traditional Chinese music as well as the traditional culture of China. In early period, since musical aesthetics are deeply affected by Confucius and Taoism, the musical appreciation of Pipa intends to reach the...
Proceedings Article
Research on Cultural Character of English Courses
Wen Ji
He course is at the core of school education, the goal of education, mainly through curriculum to reflect the value and implementation, therefore, curriculum reform is the core of education reform. Currently, the curriculum reform the world are in full swing, curriculum ideas, curriculum objectives,...
Proceedings Article
Study on College English Teaching from the Perspective of Communication
Ling-ling Zuo
College English teaching is an important part of English education, which is the critical stage to learn English and then apply the knowledge and skills to the real life. English classroom teaching is the transmission of information or the operation of information systems. It is a complete process of...
Proceedings Article
Analysis of Social Media Influence on New Generation Rural Migrant Workers' Continuing Vocational Learning
Bin Li, Su Huo
The purpose of this study is to take sample survey of rural migrant workers in Northeast China, and analyze the influence factors of continuing vocational learning through self-designed questionnaire scales. Because social media has become the most important media in new generation migrant workers' daily...
Proceedings Article
Ferromagnetic Resonance Controlled by Micro-regions in Fe-Co Based Thin Film
Xiaojia Luo, Peiheng Zhou, Xin Wang, Jianliang Xie, Longjiang Deng
FeCoBSi amorphous thin films containing circular antidots are fabricated on the silicon substrate by photolithography, DC magnetron sputtering and lift-off patterning. The films are divided into several micro-regions by antidots which have different demagnetizing field. The magnetic properties of these...
Proceedings Article
Study on Strategy of Automatic Shift Based on ANFIS for Intelligent Pure Electric Vehicle
Bingli Zhang, Jiaoyu Xing, Yunsheng Ye, Zhihao Bai
In intelligent pure electric vehicle, different shift strategies has a great influence in energy consumption, The paper established the ANFIS shifting strategy based on the fuzzy neural network control theory and the traditional two parameters shift rules, training the ANFIS shifting strategy by the...