Proceedings of the 13th International Conference on Business, Accounting, Finance and Economics (BAFE 2025)
Organizing Committee
Ooi Huey Cheng
Conference Secretary, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Ng Kin Yue
Conference Treasurer, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Koay Ying Yin
Head of Conference Secretariat, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Phun Woan Jye
Website, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Choy Johnn Yee
Head of Event Organiser, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Lee Voon Hsien
Conference Secretariat, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Chen Fanyu
Conference Secretariat, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Foo Chuan Chew
Conference Secretariat, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Go You How
Conference Secretariat, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Chin Lai Kwan
Conference Secretariat, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Lee Chin Yu
Conference Secretariat, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Sai Mei Ling
Conference Secretariat, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Koh Chin Min
Conference Secretariat, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Maryam Kalhoro
Publicity & Promotion, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Annie Ng Cheng San
Event Organiser, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Oon Kam Hoe
Event Organiser, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Mah Pei Yew
Event Organiser, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Puan Che Siti Lazrina Bt Md Lazim
Event Organiser, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Puan Sharmeela Banu binti Syed AbuThahir
Event Organiser, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Chim Weng Kong
Guest Relations, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Anthony Tee Mooi Kwong
Guest Relations, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Cik Nur Aliah binti Mansor
Guest Relations, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Yip Yen San
Guest Relations, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Ong Hock Siong
Event Organiser, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Au Yong Hui Nee
Advisor, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Abdelhak Senadjki
Chairperson, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Charles Ramendran SPR Subramaniam
Head of Publicity & Promotion, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Sonia Johanthan
Head of Sponsorship, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
International Advisory Board
Siong Hook Law,
Professor, School of Business & Economics, Universiti Putra Malaysia, Malaysia
Jelena Lukić Nikolić
Modern Business School, Belgrade, Serbia
Amélia Ferreira da Silva,
Polytechnic of Porto, Portugal
Khairul Anuar Kamarudin.
Faculty of Business, Finance and Management, University of Wollongong, Dubai
Senior Garry Tan Wei Han,
UCSI Business School, UCSI University, Malaysia
Jessica Ho Sze Yin,
Herriot-Watt University, Malaysia
Svetlana Dušanić-Gačić
Banja Luka College, Banja Luka, Bosnia and Herzegovina
Raquel Barreda-Tarrazona
Department of Business Organization, Marketing, and Sociology, Jaén University, Spain
Judges for Best Papers
Lau Lin Sea
Judges for Best Papers, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Lee Voon Hsien
Judges for Best Papers, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Annie Ng Cheng San
Judges for Best Papers, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Zuriawati Binti Zakaria
Judges for Best Papers, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Siti Nur Amira Binti Othman
Judges for Best Papers, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Loh Xiu Ming
Judges for Best Papers, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Mah Pei Yew
Judges for Best Papers, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Yiew Thian Hee
Judges for Best Papers, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Chen Fanyu
Judges for Best Papers, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Tan Mom Zee
Emcee of the Event, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Tang Siu Eng
Emcee of the Event, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Editors
Abdelhak Senadjki
Editor, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Thurai Murugan Nathan
Head of Editorial team, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Siti Nur Amira Binti Othman
Editor, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Hemaniswarri Dewi a/p Dewadas
Editor, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Ravindran a/l Nadarajan
Editor, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Nurliyana Binti Maludin
Editor, Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman
Scientific Technical Committee
Wan Azman Saini bin Wan Ngah
Universiti Putra Malaysia, Malaysia
Eugene Aw Cheng Xi
UCSI University, Malaysia
Phoong Seuk Wai
Universiti Malaya, Malaysia
Badru Bazeet Olayemi
Universiti Utara Malaysia, Malaysia
Wan Noor Hazlina Wan Jusoh
Universiti Teknologi MARA, Malaysia
Saliha Djouahra
University of Algiers 3, Algeria
Meriem Lagraa
University of Moulay Tahar (SAIDA), Algeria
Muhammad Handry Imansyah
Lambung Mangkurat University, Indonesia
Nur Azirah Zahida Mohamad Azhar
Universiti Teknologi MARA (UiTM), Malaysia
Linda Mary Simon, Christ College Autonomous
University of Calicut, India
Samuel Ogbeibu
University of Bradford, United Kingdom
Wong Woei Chyuan
Universiti Utara Malaysia, Malaysia
Isaac Kofi Mensah
Wuhan College, Wuhan, Hubei Province, China
Raji Jimoh Olajide
Universiti Utara Malaysia, Malaysia
Muhammad Daaniyall bin Abd Rahman
Universiti Putra Malaysia, Malaysia
Sponsorship (if any)
Cheng & Co Group
Malaysia
Eu Yan Sang
Malaysia
Perak Chinese Chamber of Commerce and Industry (PCCCI)
Malaysia
Team Unity Advisory
Malaysia
WCT Worldwide Training PLT
Malaysia
Wealth Zo Services
Malaysia