Factors Antecedent Competitive Advantage for Startup Resilience in Indonesia

DOI

10.2991/978-94-6463-854-7_14How to use a DOI?

Keywords

Business Resilience; Competitive Advantage; Dynamic Capability; Managerial Capabilities; Organizational Learning

Abstract

Startups are growing rapidly globally from year to year and contributing to the growth of the digital economy in various countries. An increasingly massive and extensive digital industrial ecosystem will create more synergies and a greater impact on the economy, society, employment, diversity, and sustainable development goals (SDG) targets. This research uses literature studies on several previous studies on startups in Indonesia and then creates a conceptual framework and research hypotheses. This conceptual research paper focuses on the factors of antecedent competitive advantage for startups in Indonesia. Several articles were evaluated for further research developments. The results of this study lead to patterns of Business resilience, organizational learning, digital marketing capabilities, and managerial capabilities, which are critical for organizations that wish to gain competitive advantage in a dynamic business environment. The research results are not just theoretical, but also practical, providing a roadmap for strategic decision-making in a competitive environment. This research can make a theoretical contribution related to the development of digital business startups; the research results can be used to consider strategic decision-making for the organization to survive in a competitive environment and achieve a competitive advantage.

Copyright

© 2025 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Sovia Rosalin
AU  - Kusdi Raharjo
AU  - Hamidah Nayati Utami
AU  - Arik Prasetya
PY  - 2025
DA  - 2025/11/11
TI  - Factors Antecedent Competitive Advantage for Startup Resilience in Indonesia
BT  - Proceedings of the 2024 Brawijaya International Conference (BIC 2024)
PB  - Atlantis Press
SP  - 174
EP  - 184
SN  - 3091-4442
UR  - https://doi.org/10.2991/978-94-6463-854-7_14
DO  - 10.2991/978-94-6463-854-7_14
ID  - Rosalin2025
ER  -