Proceedings of the 2025 3rd International Conference on Digital Economy and Management Science (CDEMS 2025)

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Research on Financial Innovation Strategy Based on Investment Theory in Digital Economy Era

Authors
Jiaqing Gu1, *
1Yunnan University of Finance and Economics, Kunming City, Yunnan Province, China
*Corresponding author. Email: 2050863010@qq.com
Corresponding Author
Jiaqing Gu
Available Online 26 June 2025.
DOI
10.2991/978-94-6463-770-0_87How to use a DOI?
Keywords
digital economy; investment principles; financial innovation; digital assets; financial technology
Abstract

By analysing the current situation of financial innovation in the era of digital economy, this paper gives the financial innovation strategy based on the principles of investment science from three aspects: investment in digital assets, investment in fintech enterprises, and innovation in digital financial services, and analyses them in combination with typical cases such as Bitcoin investment and Ant Group. It is found that financial innovation in the era of digital economy is a systemic change, and investment needs to take into account the diversified portfolio and dynamic valuation model, while paying attention to the policy risk. In terms of regulation, an intelligent and standardised regulatory system should be created and cross-border regulatory synergy should be strengthened; in terms of talent cultivation, composite digital asset professionals need to be nurtured to promote the healthy development of the industry.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2025 3rd International Conference on Digital Economy and Management Science (CDEMS 2025)
Series
Advances in Economics, Business and Management Research
Publication Date
26 June 2025
ISBN
978-94-6463-770-0
ISSN
2352-5428
DOI
10.2991/978-94-6463-770-0_87How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Jiaqing Gu
PY  - 2025
DA  - 2025/06/26
TI  - Research on Financial Innovation Strategy Based on Investment Theory in Digital Economy Era
BT  - Proceedings of the 2025 3rd International Conference on Digital Economy and Management Science (CDEMS 2025)
PB  - Atlantis Press
SP  - 767
EP  - 773
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-770-0_87
DO  - 10.2991/978-94-6463-770-0_87
ID  - Gu2025
ER  -