Proceedings of the 2025 5th International Conference on Culture, Design and Social Development (CDSD 2025)

A Dual-Group Scale for Measuring ICH Experience: Expectation, Participation, and Satisfaction in Yue Kiln Celadon

Authors
Hongfei Bao1, *
1College of Science and Technology, Ningbo University, Ningbo, 315212, China
*Corresponding author. Email: baohongfei@naver.com
Corresponding Author
Hongfei Bao
Available Online 26 February 2026.
DOI
10.2991/978-2-38476-541-6_71How to use a DOI?
Keywords
Intangible Cultural Heritage (ICH); Dual-Group Scale; Yue Kiln Celadon; Expectation-Actual Dimension; Participation Intention; Satisfaction
Abstract

Intangible Cultural Heritage (ICH) safeguarding must align with public needs, yet current experience measures rely on tourism-oriented scales, neglecting ICH-specific attributes like “living inheritance” and “cultural authenticity.” Most studies target single groups, failing to capture non-participants’ expectations and participants’ actual experiences. This research constructs a dual-group ICH experience scale using Yue Kiln Celadon as a case. Core variables include expectation-actual dimensions, participation intention, and satisfaction. Drawing on user experience theory, it incorporates cultural authenticity and value perception into a framework of cultural cognition, emotional resonance, authenticity, and value. Participation intention integrates local attachment and Theory of Planned Behavior. Satisfaction is based on Expectation Confirmation Theory, affective-cognitive pathways, and SERVQUAL. The scale enables cross-group measurement, identifies expectation-actual gaps, and provides a basis for optimizing ICH strategies and comparative studies.

Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2025 5th International Conference on Culture, Design and Social Development (CDSD 2025)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
26 February 2026
ISBN
978-2-38476-541-6
ISSN
2352-5398
DOI
10.2991/978-2-38476-541-6_71How to use a DOI?
Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Hongfei Bao
PY  - 2026
DA  - 2026/02/26
TI  - A Dual-Group Scale for Measuring ICH Experience: Expectation, Participation, and Satisfaction in Yue Kiln Celadon
BT  - Proceedings of the 2025 5th International Conference on Culture, Design and Social Development (CDSD 2025)
PB  - Atlantis Press
SP  - 650
EP  - 656
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-541-6_71
DO  - 10.2991/978-2-38476-541-6_71
ID  - Bao2026
ER  -