The Emergence and Impact of the “Data Only Theory” Phenomenon in the Digital Transformation of Enterprises

DOI

10.2991/978-94-6239-801-6_17How to use a DOI?

Keywords

Digital Transformation; Data Driven; Enterprise Management; Data Only Theory; Data Assets

Abstract

In recent years, with the continuous promotion of enterprise digital transformation, the role of data in enterprise management has become increasingly stronger. Based on the background of enterprise digital transformation, this paper analyzes the role of data in enterprise management, and focuses on the causes and effects of “data only theory”. This paper finds that data plays a positive role in improving enterprise information processing ability, optimizing business processes and supporting decision-making. It also has some limitations in the application process. If enterprises only rely on data analysis results in the decision-making process, they may ignore experience judgment and some important factors that are difficult to quantify, thus affecting the comprehensiveness of decision-making. Based on the above analysis, this paper believes that enterprises should use data more rationally in the process of promoting digital transformation. On the one hand, it is necessary to clarify the auxiliary position of data in management, on the other hand, it is necessary to strengthen the combination of data analysis and empirical judgment. At the same time, in the specific management links such as talent evaluation, a more diversified evaluation system should be established.

Copyright

© 2026 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Changzheng Dai
PY  - 2026
DA  - 2026/10/23
TI  - The Emergence and Impact of the “Data Only Theory” Phenomenon in the Digital Transformation of Enterprises
BT  - Proceedings of the 2026 2nd International Conference on Financial Innovation and Marketing Management (FIMM 2026)
PB  - Atlantis Press
SP  - 146
EP  - 153
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6239-801-6_17
DO  - 10.2991/978-94-6239-801-6_17
ID  - Dai2026
ER  -