An Analysis of Factors Influencing the Daily Consumption Behavior of Elderly Consumers

DOI

10.2991/978-94-6239-801-6_121How to use a DOI?

Keywords

Silver Economy; Consumer Market; Consumption Behavior

Abstract

Based on the increasing proportion of the elderly population, an increasing number of countries have gradually entered the aging society, and the consumption power of elderly consumers has been increasingly recognized by the market, playing an increasingly important role. This paper comprehensively studies the domestic and foreign papers on the factors affecting the consumption behavior and decision-making of elderly consumers. According to the existing literature, it is found that the elderly economy in many countries is gradually improving. How to meet the consumption demand of the elderly is the direction that the market wants to develop well. This article mainly summarizes the factors that will affect the daily consumption of the elderly consumer group from both subjective and objective aspects. On the subjective level, the intergenerational relationship and the cognitive level of the elderly group will affect the purchase decision of the elderly consumers, especially in the era of rapid development of science and technology, the cognitive level of the elderly group will also affect the acceptance of emerging consumption models; objectively, the accessibility and localization of community retail services and the attitude of social environment to elderly consumers will also affect daily consumption.

Copyright

© 2026 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Download article (PDF)

TY  - CONF
AU  - Yaqing Xu
PY  - 2026
DA  - 2026/10/23
TI  - An Analysis of Factors Influencing the Daily Consumption Behavior of Elderly Consumers
BT  - Proceedings of the 2026 2nd International Conference on Financial Innovation and Marketing Management (FIMM 2026)
PB  - Atlantis Press
SP  - 1166
EP  - 1172
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6239-801-6_121
DO  - 10.2991/978-94-6239-801-6_121
ID  - Xu2026
ER  -