From Humanism to Innovation: Exploring the Mediating Effects of Thriving at Work on the Relationship Between Perceived Corporate Humanistic Responsibility and Innovative Work Behavior

DOI

10.2991/978-94-6463-692-5_14How to use a DOI?

Keywords

Corporate Humanistic Management; Humanism Management; Innovative Work Behavior; Thriving at Work

Abstract

Although extensive research on CSR, the literature often overlooks its humanistic component, emphasizing more on satisfying external stakeholders like investors and customers. The humanistic aspect of CSR is crucial as it fosters an organisational environment that promotes employee thriving. Thriving employees possess greater psychological and social resources, catalysing innovative work behaviour. Through the lens of a sensemaking perspective, this research aims to bridge the gap by examining the nexus between CHR—employees’ perceptions of how their organisations prioritise well-being and support socially responsible initiatives—and IWB, mediated by TaW. This research contributes to management literature by utilising CHR, an underexplored yet important concept of the humanistic perspective of CSR and examining its indirect effect on IWB through TaW. Data were collected via an online survey from 250 full-time employees across various industries and analysed using Structural Equation Modeling-Partial Least Squares (SEM-PLS). CHR positively affects TaW. Higher levels of TaW subsequently lead to increased IWB. Additionally, TaW mediates the relationship between CHR and IWB. The findings highlight the crucial role of CHR in boosting and sustaining employees’ IWB. Organisations must ensure their CSR programs reflect humanistic values promoting employee well-being. For instance, organisations could introduce mentorship programs that pair senior leaders with junior employees, fostering a culture of support and personal development that aligns with the humanistic values central to CHR.

Copyright

© 2025 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Tegar Satya Putra
AU  - Martinus Parnawa Putranta
AU  - Aloysia Desy Pramusiwi
AU  - Agatha Mayasari
PY  - 2025
DA  - 2025/05/01
TI  - From Humanism to Innovation: Exploring the Mediating Effects of Thriving at Work on the Relationship Between Perceived Corporate Humanistic Responsibility and Innovative Work Behavior
BT  - Proceedings of the 12th Gadjah Mada International Conference on Economics and Business (GAMAICEB 2024)
PB  - Atlantis Press
SP  - 263
EP  - 279
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-692-5_14
DO  - 10.2991/978-94-6463-692-5_14
ID  - Putra2025
ER  -