Management in the Transition to a Green Economy: Lessons from Successful Companies

DOI

10.2991/978-94-6463-758-8_227How to use a DOI?

Keywords

Green Practices; Sustainability; and Barriers

Abstract

This study aims to investigate the barriers and facilitators influencing the adoption of green practices among businesses in Makassar, highlighting the disconnect between awareness and implementation. Employing a mixed-methods approach, quantitative data were collected through a survey of 30 local businesses, focusing on variables such as business sector, current environmental practices, awareness of green technologies, perceived challenges, and willingness to invest. Qualitative insights were gathered from interviews to enhance understanding of the systemic issues faced by these businesses. The results indicate that while 60% of businesses engage in some form of environmental practices, significant barriers such as funding constraints and knowledge gaps persist. This underscores the need for enhanced government support and educational initiatives to cultivate a sustainable business environment. Additionally, these findings align with existing literature on sustainability challenges in developing regions [1], [2], emphasizing the critical role of collaborative efforts among stakeholders in promoting green practices. Ultimately, the study contributes to the understanding of the complexities surrounding the adoption of sustainable practices in Makassar, offering valuable insights for policymakers and business leaders aiming to bridge the gap between awareness and action.

Copyright

© 2025 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Download article (PDF)

TY  - CONF
AU  - Muhamad Wirasatya Putra Lukman
AU  - Musran Muniju
AU  - Wardhani Hakim
PY  - 2025
DA  - 2025/07/30
TI  - Management in the Transition to a Green Economy: Lessons from Successful Companies
BT  - Proceedings of the 9th International Conference on Accounting, Management, and Economics 2024 (ICAME 2024)
PB  - Atlantis Press
SP  - 2815
EP  - 2821
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-758-8_227
DO  - 10.2991/978-94-6463-758-8_227
ID  - Lukman2025
ER  -