Identification and Market Effects of ESG Greenwashing: A Case Study of Shede Spirits

DOI

10.2991/978-94-6239-777-4_82How to use a DOI?

Keywords

ESG greenwashing; rating paradox; Shede Spirits; social responsibility; market effect

Abstract

This study deconstructs Shede Spirits’ ESG greenwashing—masking emissions, ignoring land disputes, and exploiting institutional compliance. Event study analysis reveals a significant “delayed punishment” market effect following negative exposure, validated via matched-sample testing. Findings yield targeted risk management and regulatory implications.

Copyright

© 2026 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Jiayu Tian
AU  - Jiaxin Yang
PY  - 2026
DA  - 2026/09/30
TI  - Identification and Market Effects of ESG Greenwashing: A Case Study of Shede Spirits
BT  - Proceedings of the 2026 8th International Conference on Economic Management and Cultural Industry (ICEMCI 2026)
PB  - Atlantis Press
SP  - 808
EP  - 814
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6239-777-4_82
DO  - 10.2991/978-94-6239-777-4_82
ID  - Tian2026
ER  -