Proceedings of the 2026 8th International Conference on Economic Management and Cultural Industry (ICEMCI 2026)

2026 8th International Conference on Economic Management and Cultural Industry (ICEMCI 2026)

📍Beijing, China🗓️ 12-14 June 2026
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A Dynamic Capabilities Perspective on AI-Driven Digital Upgrading of Design-Intensive SMEs

Authors
Huijing Fu1, *
1Zhejiang University of Technology, Hangzhou, China
*Corresponding author. Email: 211123150040@zjut.edu.cn
Corresponding Author
Huijing Fu
Available Online 30 September 2026.
DOI
10.2991/978-94-6239-777-4_42How to use a DOI?
Keywords
Design-intensive SMEs; Dynamic capabilities; Human-AI collaboration; Generative AI; Grounded theory
Abstract

Driven by the explosive growth of artificial intelligence, resource-constrained small and medium-sized design organizations urgently require adaptive digital transformation pathways. Grounded in dynamic capabilities theory, this study conducts a multiple-case grounded analysis of three design SMEs to construct a “sensing-seizing-transforming” mechanism model. The findings reveal that dynamic capabilities in the AI context originate from a three-dimensional micro-mechanism: sensing capability manifests as the synergy of technological and user sensing; seizing capability involves adaptive learning and human-AI collaboration boundary governance; and transforming capability encompasses process reengineering, digital asset codification, and transformation resilience. Ultimately, this research provides a micro-process explanation and a human-AI collaborative management framework for the digital upgrading of creative organizations.

Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2026 8th International Conference on Economic Management and Cultural Industry (ICEMCI 2026)
Series
Advances in Economics, Business and Management Research
Publication Date
30 September 2026
ISBN
978-94-6239-777-4
ISSN
2352-5428
DOI
10.2991/978-94-6239-777-4_42How to use a DOI?
Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Huijing Fu
PY  - 2026
DA  - 2026/09/30
TI  - A Dynamic Capabilities Perspective on AI-Driven Digital Upgrading of Design-Intensive SMEs
BT  - Proceedings of the 2026 8th International Conference on Economic Management and Cultural Industry (ICEMCI 2026)
PB  - Atlantis Press
SP  - 397
EP  - 404
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6239-777-4_42
DO  - 10.2991/978-94-6239-777-4_42
ID  - Fu2026
ER  -