Adaptive Governance and Commercial Sustainability in Digital Platform Enterprises

DOI

10.2991/978-94-6239-777-4_49How to use a DOI?

Keywords

Digital platform management; Business sustainability; Ecosystem governance; Service operations

Abstract

The expansion of platform enterprises has transformed the logic of competition in service industries. Digital firms no longer compete only through pricing and technological infrastructure. Their long term performance increasingly depends on governance capability, ecosystem coordination, and the ability to sustain user trust during periods of market turbulence. This study investigates the managerial adaptation of a regional food delivery platform that operated under intense competitive pressure from multinational platform corporations between 2021 and 2025. Instead of emphasizing technological disruption alone, the paper analyzes how organizational governance, merchant coordination, and local operational flexibility contributed to business continuity and market stabilization. A qualitative case analysis is employed to examine the interaction among platform strategy, merchant participation, customer retention, and operational redesign. The findings indicate that sustainable platform development was associated with four interconnected managerial mechanisms including localized relationship governance, adaptive service standardization, digital coordination capability, and ecosystem based value redistribution. The study contributes to management research by demonstrating that platform resilience is not exclusively determined by capital scale or algorithmic dominance. Relational coordination and operational legitimacy remain essential for sustainable competitive performance in regional digital markets.

Copyright

© 2026 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Kai Sun
AU  - Zhenqing Ma
AU  - Qing Han
AU  - Chengshuo Fan
AU  - Xinrui Zhang
AU  - Qingyu Zhou
AU  - Chang Liu
AU  - Qingchang Zuo
AU  - Yutong Shao
AU  - Yixin Zhang
PY  - 2026
DA  - 2026/09/30
TI  - Adaptive Governance and Commercial Sustainability in Digital Platform Enterprises
BT  - Proceedings of the 2026 8th International Conference on Economic Management and Cultural Industry (ICEMCI 2026)
PB  - Atlantis Press
SP  - 452
EP  - 458
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6239-777-4_49
DO  - 10.2991/978-94-6239-777-4_49
ID  - Sun2026
ER  -