Proceedings of the 2024 6th International Conference on Economic Management and Model Engineering (ICEMME 2024)

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Research on Digital Transformation of Rural Credit Cooperatives to Promote Rural Revitalization in Guangxi

Authors
Jinying Rong1, Binqing Chen2, *, Qi Su3, Hongxu Chen4, Jian Chen5
1School of Artificial Intelligence and Law, Southwest University of Political Science and Law, Chongqing, China
2School of Architecture and Design, Chongqing College of Humanities, Science & Technology, Chongqing, China
3Ancheng Property & Casualty Insurance Co Ltd, Chongqing, China
4School of Architecture and Design, Chongqing College of Humanities, Science & Technology, Chongqing, China
5Department of Geography, University College London, London, United Kingdom
*Corresponding author. Email: 407076500@qq.com
Corresponding Author
Binqing Chen
Available Online 23 April 2025.
DOI
10.2991/978-94-6463-690-1_18How to use a DOI?
Keywords
Digital transformation; Rural credit system; Rural revitalization; Precision and efficiency of financial services
Abstract

The digital transformation of rural finance has become a key initiative to boost competitiveness and drive rural revitalization. However, the rural credit system faces numerous challenges in this process, including weakened competitive advantage, limited product offerings, lack of a digital strategy, and data management issues. These challenges restrict rural financial institutions from expanding service coverage, reducing financing costs, and improving capital utilization efficiency. This paper uses Guangxi’s rural credit system as a case study, suggesting that a balanced approach between unified and decentralized corporate models, along with the development of a provincial digital platform and unified service portal, can enhance the precision and efficiency of financial services. Existing practices indicate that accelerating branch digital transformation, building standardized digital platforms, and improving data management capabilities can significantly raise service quality.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2024 6th International Conference on Economic Management and Model Engineering (ICEMME 2024)
Series
Advances in Economics, Business and Management Research
Publication Date
23 April 2025
ISBN
978-94-6463-690-1
ISSN
2352-5428
DOI
10.2991/978-94-6463-690-1_18How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Jinying Rong
AU  - Binqing Chen
AU  - Qi Su
AU  - Hongxu Chen
AU  - Jian Chen
PY  - 2025
DA  - 2025/04/23
TI  - Research on Digital Transformation of Rural Credit Cooperatives to Promote Rural Revitalization in Guangxi
BT  - Proceedings of the 2024 6th International Conference on Economic Management and Model Engineering (ICEMME 2024)
PB  - Atlantis Press
SP  - 178
EP  - 184
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-690-1_18
DO  - 10.2991/978-94-6463-690-1_18
ID  - Rong2025
ER  -