Proceedings of the 2024 6th International Conference on Economic Management and Model Engineering (ICEMME 2024)

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Different roles of AI Technological Practices on Corporate citizenship

Authors
Edward Aihua Fang1, *
1Associate Professor in Technology & Operations Management, School of Economics & Management, Wuhan University, Luojia Hill, Wuhan, Hubei Province, P. R. China
*Corresponding author. Email: fangedward@hotmail.com
Corresponding Author
Edward Aihua Fang
Available Online 23 April 2025.
DOI
10.2991/978-94-6463-690-1_44How to use a DOI?
Keywords
AI; corporate citizenship; process automation; process flexibility; Customer relationship
Abstract

Artificial Intelligence (AI) has been recognized as a new manufacturing paradigm, but what is the effects on corporate citizenship is an interesting question by researchers without empirical studies. In this research, three different AI technological practices (product customization, process automation and process flexibility) are chosen to study the different role of AI technological practices on corporate citizenship. based on a recent survey of 477 Chinese enterprises and linear regression analysis, it is found that there are only strong positive effects of process automation on corporate citizenship, the other two technological practices have no significant impacts on corporate citizenship. Companies should pay more attention on employee development, work cooperation among employees to obtain exact information about the specific customer needs, this information is quite important for AI practices. So, we believe AI technological advancement and innovative culture are more important in future.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2024 6th International Conference on Economic Management and Model Engineering (ICEMME 2024)
Series
Advances in Economics, Business and Management Research
Publication Date
23 April 2025
ISBN
978-94-6463-690-1
ISSN
2352-5428
DOI
10.2991/978-94-6463-690-1_44How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Edward Aihua Fang
PY  - 2025
DA  - 2025/04/23
TI  - Different roles of AI Technological Practices on Corporate citizenship
BT  - Proceedings of the 2024 6th International Conference on Economic Management and Model Engineering (ICEMME 2024)
PB  - Atlantis Press
SP  - 455
EP  - 461
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-690-1_44
DO  - 10.2991/978-94-6463-690-1_44
ID  - Fang2025
ER  -