Proceedings of the 2025 International Conference on Financial Risk and Investment Management (ICFRIM 2025)

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Research on the Development Countermeasures of New Energy Vehicles in the Context of Digital Transformation: Taking Tesla as an Example

Authors
Yiqi Cheng1, *
1Business School, University of Bristol, Bristol, BS8 1QU, United Kingdom
*Corresponding author. Email: pp23052@bristol.ac.uk
Corresponding Author
Yiqi Cheng
Available Online 3 July 2025.
DOI
10.2991/978-94-6463-748-9_59How to use a DOI?
Keywords
New energy vehicles; Digital transformation; Tesla
Abstract

This study examines the key issues that Tesla faced during its digital transformation and how its successes can provide lessons for other companies. This issue is of great importance to the academic field as it reveals how digital technologies are reshaping business operating models and driving traditional industries towards intelligence. The research methodology includes case study, and an in-depth analysis of Tesla’s digital practices, focusing on key areas such as its Software Defined Vehicle (SDV), Autopilot technology, data management, and supply chain optimization. The results of the study show that Tesla has not only successfully improved user experience but also reshaped the competitive landscape of the industry by deeply integrating AI, big data and IoT technologies into product development and operations. However, the study also found that Tesla faces challenges in high R&D costs, data privacy compliance and supply chain stability. To address these issues, the study proposes solutions, including launching value-added subscription services, optimizing algorithms, building localized data storage centers, and reducing reliance on rare metals by adjusting battery composition. The study suggests that Tesla’s digital transformation experience provides a reference for other enterprises to practice innovation, and its successful path is of great academic and practical significance in promoting digital transformation and intelligent change.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2025 International Conference on Financial Risk and Investment Management (ICFRIM 2025)
Series
Advances in Economics, Business and Management Research
Publication Date
3 July 2025
ISBN
978-94-6463-748-9
ISSN
2352-5428
DOI
10.2991/978-94-6463-748-9_59How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Yiqi Cheng
PY  - 2025
DA  - 2025/07/03
TI  - Research on the Development Countermeasures of New Energy Vehicles in the Context of Digital Transformation: Taking Tesla as an Example
BT  - Proceedings of the 2025 International Conference on Financial Risk and Investment Management (ICFRIM 2025)
PB  - Atlantis Press
SP  - 525
EP  - 532
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-748-9_59
DO  - 10.2991/978-94-6463-748-9_59
ID  - Cheng2025
ER  -