Proceedings of the 2024 7th International Conference on Humanities Education and Social Sciences (ICHESS 2024)

<Previous Article In Volume
Next Article In Volume>

Corporate Environmental Responsibility and Brand Reputation: Developing Sustainable Business Models and Stakeholder Engagement

Authors
Di Fan1, Canyang Zhao2, *
1Philippines University, Manila, Philippines
2Trinity University of Asia, Manila, Philippines
*Corresponding author. Email: zhaocanyang1995@gmail.com
Corresponding Author
Canyang Zhao
Available Online 23 December 2024.
DOI
10.2991/978-2-38476-323-8_114How to use a DOI?
Keywords
Corporate Environmental Responsibility; Sustainable Development Goals; Stakeholder Reputation
Abstract

Corporate Environmental Responsibility (CER) is increasingly recognized as vital for businesses seeking to align their operations with sustainable development goals and enhance their reputation among stakeholders. This paper examines how prominent companies, including Apple Inc., Unilever, and Tesla, have effectively integrated CER into their core strategies. These companies have improved their relationships with customers and elevated their product standards. The discussion illustrates how robust CER practices contribute to global sustainability and provide a competitive advantage. Additionally, the paper offers recommendations for conducting future research to help companies develop comprehensive environmental responsibility plans and practical suggestions for incorporating CER into their operations. The abstract should summarize the contents of the paper in short terms.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Download article (PDF)

<Previous Article In Volume
Next Article In Volume>
Volume Title
Proceedings of the 2024 7th International Conference on Humanities Education and Social Sciences (ICHESS 2024)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
23 December 2024
ISBN
978-2-38476-323-8
ISSN
2352-5398
DOI
10.2991/978-2-38476-323-8_114How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Di Fan
AU  - Canyang Zhao
PY  - 2024
DA  - 2024/12/23
TI  - Corporate Environmental Responsibility and Brand Reputation: Developing Sustainable Business Models and Stakeholder Engagement
BT  - Proceedings of the 2024 7th International Conference on Humanities Education and Social Sciences (ICHESS 2024)
PB  - Atlantis Press
SP  - 1020
EP  - 1026
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-323-8_114
DO  - 10.2991/978-2-38476-323-8_114
ID  - Fan2024
ER  -