Proceedings of the 2025 11th International Conference on Humanities and Social Science Research（ICHSSR 2025)

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The Semiotic Turn to Authenticity: Three-Dimensional Model Construction of Scenic Area Public Art Designs

Authors
Xian Wu1, *
1School of Design and Architecture, Zhejiang University of Technology, Hangzhou, Zhejiang, China
*Corresponding author. Email: 201806130611@zjut.edu.cn
Corresponding Author
Xian Wu
Available Online 10 July 2025.
DOI
10.2991/978-2-38476-440-2_107How to use a DOI?
Keywords
Peircean Semiotics; Tourism Authenticity; Public Art; Design Efficacy
Abstract

As the demand for cultural tourism grows, public art in scenic spots gradually shifts from material existence to cultural meaning production system. The dualistic paradigm of “author-work” is limited to static, which is difficult to explain the fluid meaning generation of art signs and the dynamic decoding process of tourists. This study introduces the theory of tourism authenticity and constructs a three-dimensional framework of “authenticity - Pierce’s semiotics - tourists’ cognition” to deconstruct the interpretive cycle of art signs in the tourism field. This interdisciplinary study makes up for the shortcomings of semiotics, which neglects the receiver’s dimension, and places semiotic reference in the dynamic tourism context to reveal the impact of public art on tourists’ imagery and the effectiveness of its design, and to provide a theoretical path for the design paradigm under the dual perspective of the host-guest position.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2025 11th International Conference on Humanities and Social Science Research（ICHSSR 2025)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
10 July 2025
ISBN
978-2-38476-440-2
ISSN
2352-5398
DOI
10.2991/978-2-38476-440-2_107How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Xian Wu
PY  - 2025
DA  - 2025/07/10
TI  - The Semiotic Turn to Authenticity: Three-Dimensional Model Construction of Scenic Area Public Art Designs
BT  - Proceedings of the 2025 11th International Conference on Humanities and Social Science Research（ICHSSR 2025)
PB  - Atlantis Press
SP  - 939
EP  - 945
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-440-2_107
DO  - 10.2991/978-2-38476-440-2_107
ID  - Wu2025
ER  -