Proceedings of the 2nd International Conference on Innovations and Challenges in Financial Technology (ICICFT 2025)

2nd International Conference on Innovations and Challenges in Financial Technology (ICICFT 2025)

📍Bangalore, India🗓️ 7-8 November 2025

Empowering Rural Economies through a Moderated Mediation Analysis of AI and Fin Tech in Driving Financial Inclusion and Rural destination Promotion

Authors
Juno Ann Joseph1, *, Divya Thankom Varghese2
1Research Scholar, CMR University, Bangalore, India
2Research Supervisor, CMR University, Bangalore, India
*Corresponding author. Email: juno.ann@cmr.edu.in
Corresponding Author
Juno Ann Joseph
Available Online 7 September 2026.
DOI
10.2991/978-94-6239-772-9_34How to use a DOI?
Keywords
Artificial Intelligence (AI); Fintech; Rural economy; Rural Destinations
Abstract

The rural economy is based on agriculture and is the base of national economy. Hence, improvement in quality of life of rural population helps to achieve national development. The rural community of Bangalore rural districts are blessed with plenty of natural resources such as agricultural crops, Scenic beauties such as valleys, waterfalls, adventure spots, temples and festivals, culture and cuisines and many more. AI, fintech and their applications in this case are used to bring the characteristics of rural destinations to the world market and to build the brand. Fin tech can make cashless payments and digital wallets possible, can manage the orchestration of payments, can offer Personalized financial services, can execute Automated refunds and Facilitate Flexible booking of accommodation and transportation. When the community in the rural area was ready for the adaptation of AI and financial (fintech) technology, a tremendous change and development can be achieved for the Rural community. It makes their way of living better, develop their economy and bring national integration and more tourists to rural areas.

Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Download article (PDF)

Volume Title
Proceedings of the 2nd International Conference on Innovations and Challenges in Financial Technology (ICICFT 2025)
Series
Advances in Economics, Business and Management Research
Publication Date
7 September 2026
ISBN
978-94-6239-772-9
ISSN
2352-5428
DOI
10.2991/978-94-6239-772-9_34How to use a DOI?
Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Juno Ann Joseph
AU  - Divya Thankom Varghese
PY  - 2026
DA  - 2026/09/07
TI  - Empowering Rural Economies through a Moderated Mediation Analysis of AI and Fin Tech in Driving Financial Inclusion and Rural destination Promotion
BT  - Proceedings of the 2nd International Conference on Innovations and Challenges in Financial Technology (ICICFT 2025)
PB  - Atlantis Press
SP  - 465
EP  - 474
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6239-772-9_34
DO  - 10.2991/978-94-6239-772-9_34
ID  - Joseph2026
ER  -