Evaluating the Effectiveness and User Adoption of Digital Financial Planning Tools: A Study with Reference to Individual Investors
- DOI
- 10.2991/978-94-6239-772-9_20How to use a DOI?
- Keywords
- Digital Financial Planning; FinTech; Technology Acceptance Model; Financial Literacy; Robo-Advisors; Investor Behavior; Behavioral Intention; UTAUT; India
- Abstract
The rapid proliferation of financial technology (FinTech) has fundamentally transformed how individual investors engage with financial planning and wealth management. This paper evaluates the effectiveness and user adoption of digital financial planning tools among individual investors, with particular reference to the Indian context. The proposed the study identified perceived benefits, easy to use the technology, trust, financial literacy and perceived risk factors as a determinant of the behavioral and adoption intention technology based financial planning system. The framework is situated within India’s distinctive demographic and economic landscape characterized by a young, digitally engaged workforce, rising income levels, and accelerating financial market participation which provides fertile ground for FinTech growth while simultaneously posing challenges related to trust, risk sensitivity, and financial competence. The paper makes theoretical contributions to the FinTech adoption literature provides insightful ideas for developers, policymakers, and financial advisors.
- Copyright
- © 2026 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - N. Kokila AU - T. K. Madhumathi PY - 2026 DA - 2026/09/07 TI - Evaluating the Effectiveness and User Adoption of Digital Financial Planning Tools: A Study with Reference to Individual Investors BT - Proceedings of the 2nd International Conference on Innovations and Challenges in Financial Technology (ICICFT 2025) PB - Atlantis Press SP - 247 EP - 256 SN - 2352-5428 UR - https://doi.org/10.2991/978-94-6239-772-9_20 DO - 10.2991/978-94-6239-772-9_20 ID - Kokila2026 ER -