Proceedings of the 7th International Conference on Literature, Art and Human Development (ICLAHD 2025)

Language Attitudes and Their Influencing Factors Among Expatriates in Guangzhou

Authors
Chi Zhang1, *
1Guangzhou Nanfang College, Guangzhou, 510970, China
*Corresponding author. Email: zhangch@nfu.edu.cn
Corresponding Author
Chi Zhang
Available Online 31 December 2025.
DOI
10.2991/978-2-38476-511-9_60How to use a DOI?
Keywords
Chinese language attitude; expatriates; cultural identity; learning motivation
Abstract

This study investigates the language attitudes toward Chinese among expatriates in Guangzhou and examines the factors influencing their attitudes. Based on questionnaire data and statistical analysis, the findings indicate that expatriates generally hold a positive attitude toward Chinese, particularly in terms of its status and practical value, though emotional attitudes remain relatively weaker. Among the demographic variables, only education and Chinese proficiency significantly affect language attitudes. Further analysis reveals significant positive correlations between Chinese language attitudes, cultural identity, and learning motivation. Cultural identity proves to be the strongest predictor, followed by motivation types, while motivation intensity has the least effect. These results confirm the close relationship between language and culture and provide empirical support for Chinese language education and promotion.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 7th International Conference on Literature, Art and Human Development (ICLAHD 2025)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
31 December 2025
ISBN
978-2-38476-511-9
ISSN
2352-5398
DOI
10.2991/978-2-38476-511-9_60How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Chi Zhang
PY  - 2025
DA  - 2025/12/31
TI  - Language Attitudes and Their Influencing Factors Among Expatriates in Guangzhou
BT  - Proceedings of the 7th International Conference on Literature, Art and Human Development (ICLAHD 2025)
PB  - Atlantis Press
SP  - 528
EP  - 536
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-511-9_60
DO  - 10.2991/978-2-38476-511-9_60
ID  - Zhang2025
ER  -