The Influence of Visitor Management System Perception on Tourist Loyalty in Sports Tourism Destinations in South Sumatra and Bangka Belitung
- DOI
- 10.2991/978-94-6463-795-3_16How to use a DOI?
- Keywords
- Sport Tourism; Marketing; VMS
- Abstract
This study examines how visitors’ perceptions of visitor management systems (VMS) shape loyalty in sports tourism destinations across South Sumatra and Bangka Belitung. Using a quantitative approach, primary data were gathered from tourists who visited these destinations and analyzed with Structural Equation Modeling (SEM). Results indicate that a positive VMS perception leads to higher tourist satisfaction, which in turn fosters greater loyalty. The findings suggest that strategic VMS implementation, featuring efficient crowd management and digital services, can significantly enhance the visitor experience. These improvements bolster satisfaction, increasing tourists’ likelihood to revisit and recommend the destination. This study contributes to the literature by offering insights into how perceived service efficiency, accessibility, and security can drive loyalty in sports tourism contexts. Destination managers are encouraged to optimize VMS to retain and expand their visitor base.
- Copyright
- © 2025 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Enos Julvirta AU - Didik Susetyo AU - Ahmad Maulana PY - 2025 DA - 2025/07/24 TI - The Influence of Visitor Management System Perception on Tourist Loyalty in Sports Tourism Destinations in South Sumatra and Bangka Belitung BT - Proceedings of the 8th International Conference on Business, Economics, Social Sciences, and Humanities - Economics, Business and Management Track (ICOBEST-EBM 2025) PB - Atlantis Press SP - 190 EP - 195 SN - 2352-5428 UR - https://doi.org/10.2991/978-94-6463-795-3_16 DO - 10.2991/978-94-6463-795-3_16 ID - Julvirta2025 ER -