Strategies for Accelerating Beneficiary Graduation through the Plesir Program at the Sentra Kreasi Atensi (SKA) of Sentra Terpadu Pangudi Luhur (STPL) Bekasi
- DOI
- 10.2991/978-2-38476-406-8_33How to use a DOI?
- Keywords
- Beneficiary; Empowerment; Graduation
- Abstract
This study examines strategies to accelerate beneficiary graduation through the Plesir Program at Sentra Kreasi Atensi (SKA), Sentra Terpadu Pangudi Luhur (STPL) Bekasi. The program aims to help beneficiaries achieve self-sufficiency and independence from social assistance by engaging them in entrepreneurial and vocational activities. Despite completing vocational training, beneficiaries face challenges in product marketing, pricing, and competition, which hinder business growth. A qualitative descriptive approach was used, involving interviews, observations, and document analysis to evaluate the program’s planning, implementation, and impact. The findings show that while skills have improved, continuous support in marketing, product development, and business sustainability is needed. SKA plays a crucial role in promoting products and fostering an entrepreneurial mindset by connecting beneficiaries with local vendors. Addressing these issues can further empower beneficiaries toward economic independence. This research provides insights and recommendations for enhancing the program’s effectiveness in promoting self-sufficiency.
- Copyright
- © 2025 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Lina Favourita Sutiaputri AU - Muhamad Khanif Hidayatul Khasan AU - Hana Nida Hanifah PY - 2025 DA - 2025/05/22 TI - Strategies for Accelerating Beneficiary Graduation through the Plesir Program at the Sentra Kreasi Atensi (SKA) of Sentra Terpadu Pangudi Luhur (STPL) Bekasi BT - Proceedings of the International Conference on Multidisciplinary Studies (ICoMSi 2024) PB - Atlantis Press SP - 427 EP - 440 SN - 2352-5398 UR - https://doi.org/10.2991/978-2-38476-406-8_33 DO - 10.2991/978-2-38476-406-8_33 ID - Sutiaputri2025 ER -