The Impact of Work-Life Balance on Generation Z Employee Motivation in the Hospitality Industry in Bali

DOI

10.2991/978-94-6463-882-0_50How to use a DOI?

Keywords

Cultural Integration; Employee Motivation; Generation Z; Hospitality Management; Work-Life Balance

Abstract

The global hospitality industry faces challenges in attracting and retaining Generation Z talent, especially in destinations like Bali, where traditional values intersect with modern workplace expectations. This study explores the relationships between work-life balance, organizational support, professional development, and employee motivation among Gen Z workers in Bali’s hospitality sector. Using a cross-sectional quantitative design with Structural Equation Modeling (SEM), data were gathered from 285 hotel employees aged 22–27 across luxury, mid-scale, and budget hotels through validated surveys administered online and in-person. Self-Determination Theory served as the theoretical foundation, integrated with Bali’s indigenous Tri Hita Karana philosophy to contextualize work-life balance in a cultural framework. The analysis employed a two-step SEM approach, combining confirmatory factor analysis with structural model testing to examine direct, indirect, and mediating effects. Results indicate that work-life balance is the strongest predictor of employee motivation, while organizational support and professional development also play significant roles. Moreover, employee motivation fully mediates the relationship between work-life balance and job performance, suggesting that enhanced performance requires stronger motivational states. The most notable finding is the moderating role of Tri Hita Karana cultural integration, which amplifies the positive effects of work-life balance and motivation. Overall, this study provides theoretical insights and practical strategies for hospitality managers to optimize Gen Z engagement by aligning cultural values with modern management practices.

Copyright

© 2025 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Ni Nyoman Sri Astuti
AU  - I Gusti Agung Mas Krisna Komala Sari
AU  - Ni Ketut Bagiastuti
AU  - Ni Wayan Merry Nirmala Yani
AU  - Putu Tika Virginiya
PY  - 2025
DA  - 2025/11/14
TI  - The Impact of Work-Life Balance on Generation Z Employee Motivation in the Hospitality Industry in Bali
BT  - Proceedings of the International Conference on Sustainable Green Tourism Applied Science - Social Applied Science 2025 (ICOSTAS-SAS 2025)
PB  - Atlantis Press
SP  - 440
EP  - 449
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-94-6463-882-0_50
DO  - 10.2991/978-94-6463-882-0_50
ID  - Astuti2025
ER  -