Stakeholder Roles in Advancing Wellness Tourism in Bilebante Green Tourism Village, Central Lombok, Indonesia

DOI

10.2991/978-94-6463-882-0_91How to use a DOI?

Keywords

Community-Based Tourism; Pentahelix; Rural Tourism; Sustainable Development; Stakeholder Engagement; Wellness Tourism

Abstract

Wellness tourism has garnered increasing attention as a strategic approach to post-pandemic recovery, particularly in rural destinations that integrate nature, culture, and health-based experiences. This study examines the roles and interactions of stakeholders in the development of wellness tourism in Bilebante Green Tourism Village, Central Lombok—a community-based destination recognized for its agricultural landscapes, traditional healing practices, and sustainable local initiatives. Adopting a qualitative descriptive approach, the research utilizes the Pentahelix model, which includes government, local communities, businesses, academia, and media. Data were collected through participatory observation, semi-structured interviews, and document analysis, with eleven key informants purposively selected for in-depth interviews based on their involvement in wellness tourism initiatives, local governance, and community dynamics. The analysis aims to reveal how collaborative governance and stakeholder engagement contribute to the effective integration of wellness principles into local tourism development. The findings indicate that stakeholder synergy is critical in mobilizing local knowledge, optimizing natural and human resources, and co-producing wellness tourism packages grounded in indigenous values. The government facilitates enabling regulations and capacity-building programs, while the private sector contributes through investments in wellness services and infrastructure. Local communities play a central role in preserving cultural authenticity, providing herbal-based therapies, and managing micro-enterprises. Academic institutions and the media support knowledge dissemination and promotional efforts. This study contributes to the discourse on wellness tourism by highlighting the importance of inclusive stakeholder collaboration in fostering sustainable rural tourism development. It also offers practical insights for policymakers and tourism planners aiming to leverage wellness tourism as a means of local empowerment, economic resilience, and cultural preservation.

Copyright

© 2025 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Saroh Fitriani
AU  - Putu Sucita Yanthy
PY  - 2025
DA  - 2025/11/14
TI  - Stakeholder Roles in Advancing Wellness Tourism in Bilebante Green Tourism Village, Central Lombok, Indonesia
BT  - Proceedings of the International Conference on Sustainable Green Tourism Applied Science - Social Applied Science 2025 (ICOSTAS-SAS 2025)
PB  - Atlantis Press
SP  - 808
EP  - 817
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-94-6463-882-0_91
DO  - 10.2991/978-94-6463-882-0_91
ID  - Fitriani2025
ER  -