Level of Satisfaction and Interest in Fertilizer Use NPK 16-16-16 for Horticulture Farmers in Garut Regency, West Java Province, Indonesia
- DOI
- 10.2991/978-94-6463-825-7_8How to use a DOI?
- Keywords
- CSI; IPA; NPK Fertilizer 16-16-16
- Abstract
Synthetic fertilizers, usually called NPK fertilizers, are commonly used by farmers to meet the nutrient requirements of plants. Horticultural farmers depend on fertilizers to produce high-quality products. There are many types of NPK fertilizers, one of which is NPK 16-16-16, which is widely used by horticultural farmers. The aim of this research is to analyze the level of satisfaction and interest in using NPK 16-16-16 fertilizer among horticultural farmers in the Garut Regency. The number of respondents was 80 horticultural farmers in the Garut Regency. The data were analyzed using the Customer Satisfaction Index and Importance Performance. Eighteen attributes are used to assess the importance and satisfaction attached to NPK 16-16-16 fertilizer, which are grouped into tangible, reliability, responsiveness, and assurance dimensions. The results showed that the farmer satisfaction value was 71.51%, indicating that farmers were satisfied with the performance of the attributes, namely Brand, Composition, Ease of Use, Dosage, Production Results, Quality of Production Results and Resistance to pests and diseases. Performance that needs to be a top priority for improvement is price, bonuses/gifts/vouchers, and the availability of assistant staff/sales performance attributes.
- Copyright
- © 2025 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Sari Anggarawati AU - Vitthaya Fawza El Zahara AU - Dyah Budibruri Wibaningwati AU - Anak Agung Eka Suwarnata PY - 2025 DA - 2025/08/22 TI - Level of Satisfaction and Interest in Fertilizer Use NPK 16-16-16 for Horticulture Farmers in Garut Regency, West Java Province, Indonesia BT - Proceedings of the International Conference of Tropical Agrifood Feed and Fuel 2024 (ICTAFF 2024) PB - Atlantis Press SP - 98 EP - 107 SN - 2468-5747 UR - https://doi.org/10.2991/978-94-6463-825-7_8 DO - 10.2991/978-94-6463-825-7_8 ID - Anggarawati2025 ER -