Proceedings of the 2026 5th International Conference on Social Sciences and Humanities and Arts (SSHA 2026)

<Previous Article In Volume
Next Article In Volume>

Extracting Formative Principles of Expressive Forms in Nuo Masks: A Gestalt Psychology Approach

Authors
Yingying Jiang1, *, Rongcan Gan1
1Beijing University of Chemical Technology, Beijing, 100029, China
*Corresponding author. Email: 2021500026@mail.buct.edu.com
Corresponding Author
Yingying Jiang
Available Online 15 May 2026.
DOI
10.2991/978-2-38476-577-5_66How to use a DOI?
Keywords
Nuo masks; Gestalt psychology; Formative principles; Visual forces; Emotional expression
Abstract

Research on the emotional encoding in indigenous visual culture remains limited. This study employs Gestalt psychology to extract the formative principles of Jiangxi Nanfeng Nuo masks, transcending cultural specifics to uncover universal visual-perceptual logic. An analytical framework integrating “Gestalt laws of organization” and “visual forces” is constructed and applied to deconstruct the masks, revealing core patterns. These are defined by three visual force structures—expansion, contraction, composite—and organized through “Gestalt” integration and “pattern-breaking” contrast. The patterns are summarized as “Gestalt Complete-Form Symbols.” This provides a pathway for extracting universal visual principles from intangible cultural artifacts, offering methodological reference for creating and researching emotional visual symbols.

Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Download article (PDF)

<Previous Article In Volume
Next Article In Volume>
Volume Title
Proceedings of the 2026 5th International Conference on Social Sciences and Humanities and Arts (SSHA 2026)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
15 May 2026
ISBN
978-2-38476-577-5
ISSN
2352-5398
DOI
10.2991/978-2-38476-577-5_66How to use a DOI?
Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Yingying Jiang
AU  - Rongcan Gan
PY  - 2026
DA  - 2026/05/15
TI  - Extracting Formative Principles of Expressive Forms in Nuo Masks: A Gestalt Psychology Approach
BT  - Proceedings of the 2026 5th International Conference on Social Sciences and Humanities and Arts (SSHA 2026)
PB  - Atlantis Press
SP  - 643
EP  - 650
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-577-5_66
DO  - 10.2991/978-2-38476-577-5_66
ID  - Jiang2026
ER  -