Proceedings of the 2025 4th International Conference on Art Design and Digital Technology (ADDT 2025)

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Exploring the Design of Cultural Products: A Focus on Wuhan’s Landmark Elements

Authors
Haoran Lu1, Na Chen1, *
1School of Art and Design, Wuhan Institute of Technology, Wuhan, China
*Corresponding author. Email: 5598296@qq.com
Corresponding Author
Na Chen
Available Online 13 August 2025.
DOI
10.2991/978-94-6463-815-8_3How to use a DOI?
Keywords
Wuhan landmark; Interesting and diverse combinations; Cultural and creative products
Abstract

This article aims to explore the design of cultural and creative products based on landmarks in Wuhan, with the goal of enhancing their appeal to consumers, strengthening the city’s brand image, and deepening the dissemination of local culture. By analyzing the feasibility and actual demand for cultural and creative product design that incorporates urban landmarks, as well as investigating the current status and challenges faced by such products in Wuhan, this study summarizes seven key elements of design and proposes corresponding design methods. The research indicates that cultural and creative products that integrate landmark themes, creative combinations, interactive features, practical functionality, environmental sustainability, cultural recognition, and emotional resonance can effectively enhance market recognition, reinforce local cultural identity, and meet the diverse needs of consumers.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2025 4th International Conference on Art Design and Digital Technology (ADDT 2025)
Series
Advances in Computer Science Research
Publication Date
13 August 2025
ISBN
978-94-6463-815-8
ISSN
2352-538X
DOI
10.2991/978-94-6463-815-8_3How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Haoran Lu
AU  - Na Chen
PY  - 2025
DA  - 2025/08/13
TI  - Exploring the Design of Cultural Products: A Focus on Wuhan’s Landmark Elements
BT  - Proceedings of the 2025 4th International Conference on Art Design and Digital Technology (ADDT 2025)
PB  - Atlantis Press
SP  - 17
EP  - 23
SN  - 2352-538X
UR  - https://doi.org/10.2991/978-94-6463-815-8_3
DO  - 10.2991/978-94-6463-815-8_3
ID  - Lu2025
ER  -