Proceedings of the 13th International Conference on Business, Accounting, Finance and Economics (BAFE 2025)

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Factors Influencing Entrepreneurial Intention Among Public University Students

Authors
Shanthi Nadarajah1, *, Ng Miu Xin1, Pavitra Madiahlagan1
1Teh Hong Piow Faculty of Business and Finance, Universiti Tunku Abdul Rahman, Petaling Jaya, Malaysia
*Corresponding author. Email: shanthin@utar.edu.my
Corresponding Author
Shanthi Nadarajah
Available Online 28 December 2025.
DOI
10.2991/978-94-6463-968-1_14How to use a DOI?
Keywords
Entrepreneurial Intention; Innovativeness; Locus of Control; Need for Achievement; Need for Independence; Entrepreneurial Self-Efficacy; Public University Students; Malaysia
Abstract

This study investigates the factors that influence entrepreneurial intention among students in Malaysian public universities, addressing the limited local research on this topic despite extensive global literature. Five key variables are examined: innovativeness, locus of control, need for achievement, need for independence, and entrepreneurial self-efficacy. By exploring these psychological and personal characteristics, the study aims to identify the traits that motivate students to consider entrepreneurship as a viable career option. The findings are intended to support educators, policymakers, organizations, and marketers in designing initiatives that nurture entrepreneurial mindsets among youth. This research also highlights the importance of promoting entrepreneurship as an alternative to traditional career pathways, particularly in a rapidly evolving economic landscape. Insights from the study may assist universities and government agencies in developing targeted training programs, support systems, and policies that strengthen students’ readiness and confidence to engage in entrepreneurial activities. Ultimately, this study contributes to filling a gap in Malaysian literature and offers practical implications for enhancing the entrepreneurial ecosystem within higher education.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 13th International Conference on Business, Accounting, Finance and Economics (BAFE 2025)
Series
Advances in Economics, Business and Management Research
Publication Date
28 December 2025
ISBN
978-94-6463-968-1
ISSN
2352-5428
DOI
10.2991/978-94-6463-968-1_14How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Shanthi Nadarajah
AU  - Ng Miu Xin
AU  - Pavitra Madiahlagan
PY  - 2025
DA  - 2025/12/28
TI  - Factors Influencing Entrepreneurial Intention Among Public University Students
BT  - Proceedings of the 13th International Conference on Business, Accounting, Finance and Economics (BAFE 2025)
PB  - Atlantis Press
SP  - 163
EP  - 181
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-968-1_14
DO  - 10.2991/978-94-6463-968-1_14
ID  - Nadarajah2025
ER  -