A Study on the Industry-Oriented Talent Cultivation Model in Bridal Fashion Design- An Empirical Comparative Analysis Based on Curriculum Reform in the Wedding Gown Specialization

DOI

10.2991/978-2-38476-541-6_87How to use a DOI?

Keywords

Bridal fashion design; Industry-oriented talent cultivation; Project-based learning; University–enterprise collaboration; Outcome-based education

Abstract

With the growing demand for wedding dress design professionals capable of market-oriented output, traditional teaching approaches—which lack industry chain practice and market feedback mechanisms—have resulted in a disconnect between talent supply and industry needs. This study focuses on undergraduate students specializing in wedding dress design at Jiangxi Fashion Institute. Using a quasi-experimental design, a “school-enterprise collaboration + project-based learning + outcome-oriented education” model was implemented to explore pathways for cultivating industrialized talent in wedding dress design. A total of 30 students were sampled and randomly assigned to either a control group or an experimental group, which were subjected to traditional teaching and reformed teaching methods, respectively, over the course of one academic year. Quantitative data and interview surveys were employed to compare the effectiveness of the teaching approaches. The results indicate that students in the experimental group demonstrated a significant increase in learning satisfaction, their works received higher social media exposure and recognition, and corporate mentors provided markedly superior evaluations of their practical skills and communication abilities compared to the control group.

Copyright

© 2026 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Yiting Zhao
AU  - Nurul Azlen binti Hanifah
AU  - Lei Yin
PY  - 2026
DA  - 2026/02/26
TI  - A Study on the Industry-Oriented Talent Cultivation Model in Bridal Fashion Design- An Empirical Comparative Analysis Based on Curriculum Reform in the Wedding Gown Specialization
BT  - Proceedings of the 2025 5th International Conference on Culture, Design and Social Development (CDSD 2025)
PB  - Atlantis Press
SP  - 778
EP  - 785
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-541-6_87
DO  - 10.2991/978-2-38476-541-6_87
ID  - Zhao2026
ER  -