Research on the Cultivation Path of Applied Talents in Economics and Management Majors under the Background of “Mass Entrepreneurship and Innovation”

Zixuan Zhang; Dongxu Li; Zijian Yao; Yukai Kong; Yuchao Cao

doi:10.2991/978-2-38476-553-9_98

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Research on the Cultivation Path of Applied Talents in Economics and Management Majors under the Background of “Mass Entrepreneurship and Innovation”

Authors

Zixuan Zhang¹, Dongxu Li²^{, 3}^{, *}, Zijian Yao⁴, Yukai Kong², Yuchao Cao²

¹School of Basic Sciences, Harbin University of Commerce, Harbin, 150028, China

²School of Economics, Harbin University of Commerce, Harbin, 150028, China

³Centre for Development Studies in Higher Education, Harbin University of Commerce, Harbin, 150028, China

⁴School of Management, Harbin University of Commerce, Harbin, 150028, China

^*Corresponding author. Email: lidongxu@hrbcu.edu.cn

Corresponding Author

Dongxu Li

Available Online 25 March 2026.

DOI: 10.2991/978-2-38476-553-9_98 How to use a DOI?
Keywords: Economics and Management Majors; Applied Talents; Cultivation Path
Abstract: Against the backdrop of Mass Entrepreneurship and Innovation (MEI), this paper conducts a systematic study on the cultivation paths of applied talents in economics and management majors. By analyzing the core competency requirements for economics and management talents under the MEI initiative, as well as the problems and causes in the current cultivation system, this paper focuses on expounding the core cultivation paths of “Integration of Theory and Practice, Integration of Courses and Competitions, and Industry-Education Integration” and their implementation strategies. Through deepening the significance of the research topic and expanding its application prospects, this study aims to construct a scientific and operable new model for cultivating applied talents in economics and management majors, providing theoretical support and practical references for universities to improve talent cultivation quality and serve national strategic needs.
Open Access: Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title: Proceedings of the 2025 4th International Conference on Educational Science and Social Culture (ESSC 2025)
Series: Advances in Social Science, Education and Humanities Research
Publication Date: 25 March 2026
ISBN: 978-2-38476-553-9
ISSN: 2352-5398
DOI: 10.2991/978-2-38476-553-9_98 How to use a DOI?
Open Access: Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

ris enw bib

TY  - CONF
AU  - Zixuan Zhang
AU  - Dongxu Li
AU  - Zijian Yao
AU  - Yukai Kong
AU  - Yuchao Cao
PY  - 2026
DA  - 2026/03/25
TI  - Research on the Cultivation Path of Applied Talents in Economics and Management Majors under the Background of “Mass Entrepreneurship and Innovation”
BT  - Proceedings of the 2025 4th International Conference on Educational Science and Social Culture (ESSC 2025)
PB  - Atlantis Press
SP  - 903
EP  - 910
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-553-9_98
DO  - 10.2991/978-2-38476-553-9_98
ID  - Zhang2026
ER  -

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