Proceedings of the 9th International Conference on Accounting, Management, and Economics 2024 (ICAME 2024)

Innovative Strategies in Increasing Parking Revenue as a Sustainable Source of Regional Original Revenue (PAD)

Authors
Andi Marlina Masdjidi1, 2, *, Nuraeni Sayuti2
1Hasanuddin University, Makassar, Indonesia
2Politeknik STIA LAN Makassar, Makassar, Indonesia
*Corresponding author. Email: masdjidiam23a@student.unhas.ac.id
Corresponding Author
Andi Marlina Masdjidi
Available Online 30 July 2025.
DOI
10.2991/978-94-6463-758-8_166How to use a DOI?
Keywords
parking revenue; innovative parking strategies; SWOT analysis
Abstract

This article discusses innovative strategies to increase parking revenue as a sustainable source of regional original revenue (PAD) in Makassar City. This research uses SWOT analysis to identify strengths, weaknesses, opportunities, and threats in parking management. The main challenges faced include limited parking space, revenue leakage due to illegal parking, and manual and inefficient management. Some of the proposed strategies include increasing parking capacity through the construction of multi-store parking lots, integrating digital payment systems, improving security, and promoting innovative and modern services. In addition, the implementation of e-parking and collaboration with the private sector are also proposed to improve transparency, accountability, and management efficiency. The results show that the implementation of these strategies can significantly increase parking revenue, as well as contribute to more sustainable PAD growth. This study concludes that more innovative, technology-oriented, and integrated parking management with city policies has great potential to increase PAD in Makassar City if done effectively and thoroughly.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 9th International Conference on Accounting, Management, and Economics 2024 (ICAME 2024)
Series
Advances in Economics, Business and Management Research
Publication Date
30 July 2025
ISBN
978-94-6463-758-8
ISSN
2352-5428
DOI
10.2991/978-94-6463-758-8_166How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Andi Marlina Masdjidi
AU  - Nuraeni Sayuti
PY  - 2025
DA  - 2025/07/30
TI  - Innovative Strategies in Increasing Parking Revenue as a Sustainable Source of Regional Original Revenue (PAD)
BT  - Proceedings of the 9th International Conference on Accounting, Management, and Economics 2024 (ICAME 2024)
PB  - Atlantis Press
SP  - 2069
EP  - 2080
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-758-8_166
DO  - 10.2991/978-94-6463-758-8_166
ID  - Masdjidi2025
ER  -