Proceedings of the 9th International Conference on Accounting, Management, and Economics 2024 (ICAME 2024)

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Analysis of Cocoa Business Development Strategies Based on MSMEs: Marioriwao, Soppeng Regency Case Study

Authors
M. Muh Idham Khalid1, *, Sanusi Fattah1, Siti Nadia Nadif1
1Technology Bacharuddin Jusuf Habibie Institute of Technology, Parepare, Indonesia
*Corresponding author. Email: mmik21a@student.unhas.ac.id
Corresponding Author
M. Muh Idham Khalid
Available Online 30 July 2025.
DOI
10.2991/978-94-6463-758-8_192How to use a DOI?
Keywords
Cocoa; MSMEs; Development; Soppeng; Agriculture
Abstract

Indonesia, as an agrarian country, has great potential in the agricultural sector, including chocolate commodities that contribute significantly to the local and national economy. In Marioriwawo Sub-district, Soppeng Regency, chocolate businesses based on Micro, Small and Medium Enterprises (MSMEs) have become one of the main sources of livelihood for the local community. However, challenges such as suboptimal business management, limited access to financing, and inadequate chocolate processing technology still hamper productivity and competitiveness. This study aims to analyze the development strategy of MSME-based chocolate businesses in Marioriwawo sub-district using a mixed-method approach. Qualitative data were obtained from in-depth interviews with stakeholders. The results showed that there is great potential in chocolate business development, but interventions are needed in the form of technology improvement, better access to financing, and government policies that support business sustainability. The findings are expected to provide recommendations for more effective and sustainable development of the chocolate sector in Soppeng Regency so that it can support an inclusive economy.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 9th International Conference on Accounting, Management, and Economics 2024 (ICAME 2024)
Series
Advances in Economics, Business and Management Research
Publication Date
30 July 2025
ISBN
978-94-6463-758-8
ISSN
2352-5428
DOI
10.2991/978-94-6463-758-8_192How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - M. Muh Idham Khalid
AU  - Sanusi Fattah
AU  - Siti Nadia Nadif
PY  - 2025
DA  - 2025/07/30
TI  - Analysis of Cocoa Business Development Strategies Based on MSMEs: Marioriwao, Soppeng Regency Case Study
BT  - Proceedings of the 9th International Conference on Accounting, Management, and Economics 2024 (ICAME 2024)
PB  - Atlantis Press
SP  - 2405
EP  - 2418
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-758-8_192
DO  - 10.2991/978-94-6463-758-8_192
ID  - Khalid2025
ER  -