A Study of Digital Transformation Success: The Wal-Mart Case
- DOI
- 10.2991/978-94-6463-748-9_81How to use a DOI?
- Keywords
- Digital Transformation; Big Data; Walmart; Retail Industry
- Abstract
This case study examines the successful digital transformation of Wal-Mart. As a leading global retailer, Wal-Mart has maintained its leading position among the Fortune 500 by leveraging technologies such as big data and cloud computing to meet the challenges of the digital era. This paper analyzes the background, motivation, path and model of Wal-Mart’s digital transformation, as well as the significance and impact of this transformation on Wal-Mart itself and the retail industry as a whole. The study found that Wal-Mart has successfully maintained its leading position in the ever-changing business environment by responding to changes in market demand, fierce competition with competitors such as Amazon, and using big data and emerging technologies to improve efficiency and the customer experience. Wal-Mart’s digital transformation has not only improved its own operational efficiency and customer experience, but also promoted the transformation of the entire retail industry to a new retail model. At the same time, the application of blockchain technology has improved the transparency and efficiency of food safety and enhanced consumer confidence in food safety. This study provides valuable references and insights for traditional retail giants on how to find new ways to survive and develop in the digital wave.
- Copyright
- © 2025 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Yuxiang Gou PY - 2025 DA - 2025/07/03 TI - A Study of Digital Transformation Success: The Wal-Mart Case BT - Proceedings of the 2025 International Conference on Financial Risk and Investment Management (ICFRIM 2025) PB - Atlantis Press SP - 734 EP - 741 SN - 2352-5428 UR - https://doi.org/10.2991/978-94-6463-748-9_81 DO - 10.2991/978-94-6463-748-9_81 ID - Gou2025 ER -