Exploring Haier's Green Supply Chain Management Based on Digital Transformation

DOI

10.2991/978-94-6463-748-9_80How to use a DOI?

Keywords

Digital transformation; green supply chain; Haier Group; environmental protection; sustainable development

Abstract

In recent years, environmental protection has received increasing attention globally. Many governments have regarded green development as an important part of their future strategies and have promoted the realization of a green economy through policy guidance and legislation. In this context, enterprises, as an important part of the social economy, need to increasingly recognize the importance of taking responsibility for environmental protection. Enterprises are gradually promoting the transformation of traditional industries in the direction of green and low-carbon through digital technology. Green supply chain management has become a key area of concern for enterprises, which optimizes resource allocation, reduces energy waste and improves the environmental performance of products throughout their life cycle. Taking Haier Group, China's home appliance giant, as an example, the company has achieved remarkable results in green supply chain management through digital transformation. This paper will take Haier Group as the research object, comprehensively analyze how its digital transformation promotes green supply chain management, and provide a reference for other enterprises and all walks of life by summarizing its successful experience.

Copyright

© 2025 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Kai Liao
PY  - 2025
DA  - 2025/07/03
TI  - Exploring Haier's Green Supply Chain Management Based on Digital Transformation
BT  - Proceedings of the 2025 International Conference on Financial Risk and Investment Management (ICFRIM 2025)
PB  - Atlantis Press
SP  - 724
EP  - 733
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-748-9_80
DO  - 10.2991/978-94-6463-748-9_80
ID  - Liao2025
ER  -