Interdisciplinary Integration and Optimization of Visual Communication Design in the Era of Digitalized Cultural Tourism: A Study on Frontier Computing Technologies

DOI

10.2991/978-94-6463-958-2_4How to use a DOI?

Keywords

Digital intelligence; Cultural tourism economy; Visual communication design; Frontier Computing Technologies

Abstract

This paper explores the transformative impact of cutting-edge computer technologies—including artificial intelligence (AI), augmented and virtual reality (AR/VR), generative design, real-time rendering, digital twins, and blockchain—on visual communication design within the digital cultural tourism sector. As the cultural tourism economy evolves under digitalization, traditional design paradigms are being reshaped by computational tools that enhance interactivity, immersion, and personalization. This study examines how these technologies facilitate the integration of regional cultural elements into dynamic, multi-sensory user experiences, thereby optimizing both cultural dissemination and educational outcomes. We detail the methodological integration of AI-driven design generation, AR/VR-based immersive storytelling, and blockchain-based cultural IP management, highlighting their applications in real-world cultural tourism settings. By adopting a technology-centered approach, this research proposes a renewed framework for visual communication design that prioritizes computational creativity, interdisciplinary collaboration, and user-centric experiential design. The findings underscore the essential role of computer technologies in advancing the field, suggesting pathways for curriculum modernization and industry innovation in the era of smart tourism.

Copyright

© 2025 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Baimeng Sun
PY  - 2025
DA  - 2025/12/26
TI  - Interdisciplinary Integration and Optimization of Visual Communication Design in the Era of Digitalized Cultural Tourism: A Study on Frontier Computing Technologies
BT  - Proceedings of the 5th International Conference on Management Science and Software Engineering (ICMSSE 2025)
PB  - Atlantis Press
SP  - 19
EP  - 28
SN  - 1951-6851
UR  - https://doi.org/10.2991/978-94-6463-958-2_4
DO  - 10.2991/978-94-6463-958-2_4
ID  - Sun2025
ER  -