Proceedings of the International Conference on Communication and Applied Technologies 2025 (ICOMTA 2025)

Perceptions of Personal Development in Peruvian Videopodcasts among Youth Audiences

Authors
Mellany Gizeh Davila-Noronha1, 3, Lorena Teresa Espinoza-Robles1, 3, *, Oscar Alfredo Aybar-Cabezudo2, 3
1Universidad Peruana de Ciencias Aplicadas, Lima, 15023, Peru
2Pontifical Catholic University of Peru, Lima, 15088, Peru
3Universidad de Navarra, Pamplona, 31009, Spain
*Corresponding author. Email: pcavles@upc.edu.pe
Corresponding Author
Lorena Teresa Espinoza-Robles
Available Online 22 October 2025.
DOI
10.2991/978-94-6463-868-4_26How to use a DOI?
Keywords
Videopodcast; Youth; Empowerment
Abstract

As an audiovisual format, the videopodcast has emerged as a relevant narrative medium among young audiences, combining visual language, personal testimonies, and emotionally resonant storytelling. This article analyzes how youth empowerment is promoted among young audiences through Peruvian interview videopodcast Desahuevate, hosted by influencer Daniela Delluchi. This podcast was selected for its focus on youth-oriented personal development and the second season was selected for its visual transition from audio to video, coinciding with the rising popularity of videopodcasts in Peru’s digital scenario. In its second season, the show adopts an interview structure, featuring young public figures from Peru who share personal experiences, emotions, and career paths. Adopting an interpretive paradigm with a qualitative approach, a digital ethnography was designed including content analysis of three episodes and in-depth interviews with three young listeners. The analytical framework was organized around three categories: narrative, audience interactions, and audience insights.

Findings indicate that the podcast’s intimate storytelling, youth-oriented visual aesthetics, and the host’s empathetic approach construct a symbolic space of trust, in which shared narratives contribute to personal experience re-signification. Moreover, social media interactions, especially on YouTube and TikTok, reinforce a sense of digital community, encouraging users to share their own stories and engage with the content actively. Key insights revealed include a renewed perspective on one’s own lived experiences, as well as a perceived need to embark on processes of self-discovery in order to face future challenges with greater resilience. The study concludes that Desahuevate functions not only as entertainment but also as a tool for emotional reflection, identity construction, and symbolic support among Peruvian youth within digital media cultures.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the International Conference on Communication and Applied Technologies 2025 (ICOMTA 2025)
Series
Atlantis Highlights in Social Sciences, Education and Humanities
Publication Date
22 October 2025
ISBN
978-94-6463-868-4
ISSN
2667-128X
DOI
10.2991/978-94-6463-868-4_26How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Mellany Gizeh Davila-Noronha
AU  - Lorena Teresa Espinoza-Robles
AU  - Oscar Alfredo Aybar-Cabezudo
PY  - 2025
DA  - 2025/10/22
TI  - Perceptions of Personal Development in Peruvian Videopodcasts among Youth Audiences
BT  - Proceedings of the International Conference on Communication and Applied Technologies 2025 (ICOMTA 2025)
PB  - Atlantis Press
SP  - 277
EP  - 288
SN  - 2667-128X
UR  - https://doi.org/10.2991/978-94-6463-868-4_26
DO  - 10.2991/978-94-6463-868-4_26
ID  - Davila-Noronha2025
ER  -