Proceedings of the 2nd International Conference on Social Environment Diversity (ICOSEND 2025)

Work Habits as a Mediator in Understanding the Factors that Influence Business Innovation Skills among Small Micro Entrepreneurs in Semarang City

Authors
Nunik Kusnilawati1, Edy Suryawardana1, *, Teguh Ariefiantoro1, Sugeng Rianto1, Nining Hidayah1
1Department of Economics, Semarang University, Semarang, Indonesia
*Corresponding author. Email: edysurya6@usm.ac.id
Corresponding Author
Edy Suryawardana
Available Online 30 April 2026.
DOI
10.2991/978-2-38476-565-2_54How to use a DOI?
Keywords
entrepreneurial competence; work habits; innovation skills
Abstract

Entrepreneurs are essential players in the national economy, and there is a growing expectation for young people to step up and make their mark as business leaders, even if it means starting with small or micro enterprises. One key aspect of developing Micro, Small, and Medium Enterprises (MSMEs) is fostering innovation skills, which are vital for the success and sustainability of these businesses. Several factors play a role in shaping innovation skills that need further exploration, including entrepreneurial competence, passion, and culture. In this context, work habits emerge as a potential mediating factor. Based on theoretical insights, this research proposes a hypothesis about how entrepreneurial competence, passion, culture, work habits, and innovation skills are interconnected. The research process involves several steps: collecting data, processing it, and analyzing the results. We used purposive sampling techniques for our sample selection, and the measurement was done using a Likert scale with five response options. Our study took place in Semarang City. For data processing and analysis, we employed SEM-AMOS, which involved stages like testing for validity and reliability, descriptive statistical analysis, and inferential analysis. To test our hypothesis, we conducted significance testing. The results revealed that entrepreneurial competence, passion, and culture significantly impact innovation skills, both directly and indirectly through the influence of work habits.

Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2nd International Conference on Social Environment Diversity (ICOSEND 2025)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
30 April 2026
ISBN
978-2-38476-565-2
ISSN
2352-5398
DOI
10.2991/978-2-38476-565-2_54How to use a DOI?
Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Nunik Kusnilawati
AU  - Edy Suryawardana
AU  - Teguh Ariefiantoro
AU  - Sugeng Rianto
AU  - Nining Hidayah
PY  - 2026
DA  - 2026/04/30
TI  - Work Habits as a Mediator in Understanding the Factors that Influence Business Innovation Skills among Small Micro Entrepreneurs in Semarang City
BT  - Proceedings of the 2nd International Conference on Social Environment Diversity (ICOSEND 2025)
PB  - Atlantis Press
SP  - 445
EP  - 453
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-565-2_54
DO  - 10.2991/978-2-38476-565-2_54
ID  - Kusnilawati2026
ER  -