Proceedings of the 2025 4th International Conference on Public Management, Digital Economy and Internet Technology (ICPDI 2025)

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Virtual Tourism Attention, Digital Economy Development, and Tourism Economy Development

Authors
Rongqin Liu1, Huasheng Su1, Wanbing Nong1, Xiaofen Li1, *
1College of Business, Nanning University, Nanning, 530200, China
*Corresponding author. Email: lixiaofen@unn.edu.cn
Corresponding Author
Xiaofen Li
Available Online 15 December 2025.
DOI
10.2991/978-2-38476-507-2_19How to use a DOI?
Keywords
Virtual tourism; Digital economy development; Tourism economy development; Network attention
Abstract

Virtual tourism, as a prime example of new quality productivity in the culture and tourism sector, holds the potential to steer traditional tourism toward innovation-driven development. The sustained growth of the digital economy not only supports virtual tourism innovation but also profoundly impacts the entire tourism industry. Using provincial-level data from China (2011–2022), this study investigates the impact of virtual tourism attention on regional tourism economic development and identifies the moderating role of digital economy development level. Results indicate that virtual tourism attention serves as a novel driver for regional tourism economy growth. The moderation effect shows a trade-off between virtual tourism attention and digital economy development in enhancing regional tourism industry development. Heterogeneity analysis reveals that virtual tourism attention significantly promotes tourism industry growth in the western region. This study underscores the pivotal role of virtual tourism attention in advancing the tourism economy and recommends that governments encourage virtual tourism technology innovation while balancing digital economy development to achieve sustainable regional tourism growth.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2025 4th International Conference on Public Management, Digital Economy and Internet Technology (ICPDI 2025)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
15 December 2025
ISBN
978-2-38476-507-2
ISSN
2352-5398
DOI
10.2991/978-2-38476-507-2_19How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Rongqin Liu
AU  - Huasheng Su
AU  - Wanbing Nong
AU  - Xiaofen Li
PY  - 2025
DA  - 2025/12/15
TI  - Virtual Tourism Attention, Digital Economy Development, and Tourism Economy Development
BT  - Proceedings of the 2025 4th International Conference on Public Management, Digital Economy and Internet Technology (ICPDI 2025)
PB  - Atlantis Press
SP  - 214
EP  - 224
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-507-2_19
DO  - 10.2991/978-2-38476-507-2_19
ID  - Liu2025
ER  -