Facilitate the Transformation and Upgrading of Traditional Retail to Create New Retail

DOI

10.2991/978-94-6463-734-2_50How to use a DOI?

Keywords

Traditional Retail Industry; New Retail Era; Transformation and Upgrade Strategies

Abstract

With the rapid development of global economic integration and information technology, the traditional retail industry is facing tremendous transformations and challenges. This article analyzes the current status of the traditional retail industry and the problems it encounters, including high operational costs, a merchant-oriented sales model, inability of single-channel sales models to meet consumer demands, and the urgent need for transformation in traditional logistics. In response to these issues, this paper proposes corresponding strategies for transformation and upgrading, encompassing reducing operational costs, adopting a consumer-oriented approach, establishing an omnichannel sales model, and upgrading retail logistics. By analyzing successful cases of traditional retail enterprises such as Yonghu Superstores, Intime Department Stores, and BESTORE, as well as cooperation cases between online retailers and traditional retailers like Walmart and JD.com, and Suning.com and Carrefour, this paper extracts experiences and practices that can be used for reference. These cases demonstrate how traditional retail enterprises adapt to the requirements of the new retail era during their transformation and upgrading processes by optimizing supply chains, leveraging big data analysis, achieving channel integration, and enhancing logistics capabilities. This paper aims to provide beneficial references and insights for the transformation and upgrading of traditional retail enterprises, promoting high-quality development in the retail industry.

Copyright

© 2025 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Zicong Liang
PY  - 2025
DA  - 2025/05/27
TI  - Facilitate the Transformation and Upgrading of Traditional Retail to Create New Retail
BT  - Proceedings of the 2025 10th International Conference on Social Sciences and Economic Development (ICSSED 2025)
PB  - Atlantis Press
SP  - 429
EP  - 437
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-734-2_50
DO  - 10.2991/978-94-6463-734-2_50
ID  - Liang2025
ER  -