Integrating Circular Economy and Green Logistics Through ReCircle: A Conceptual Framework for Sustainable Waste Management in the FMCG Industry

DOI

10.2991/978-2-38476-620-8_43How to use a DOI?

Keywords

Circular economy; Extended Producer Responsibility; FMCG industry; green logistics; pentahelix collaboration; sustainable waste management

Abstract

Objective of the research: the aim of this study is to create a circular supply chain to solve the problem of packaging waste in the Fast Moving Consumer Goods (FMCG) industry. The model use waste management, green logistic and the principal of cicular economy. Method: qualitative research with document analysisi was used in this study. The data collected from reports, polices and prevoius studies. Then the data analysed to find the idea and develop the solution. Pentahelix approach which involves the government universities, industries, communities and media was use to create the proposed model. Result of this study: ReCicle is a digital platform that connect with FMCG companies, waste bank, consumers and recycling SMEs in one circular system. ReCircle have four main features such as Smart Drop to identify and collect waste package, Recycle Hub to check and process the reusable part, Circular Market to sell the recycle product and ESG-based Impact Dashboard to monitor the performance. This study found that this model can help to increase recycling, reduce wasting, lower the carbon emission, imrpove the activities og logistic and make the benefits for local communities through recycling program. Pracrical/Theoritical contribution of this study: this study give a framework that combine circular economy in the FMCG indistsry and green logistic. The improving of waste management can be realized through this model. This is also support the implementation of Extended Producer Responsibility (EPR) and ESG reporting. This model also can help to develop collaborative circular supply chain system and support green skill in vocational education and industry.

Copyright

© 2026 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Titik Djumiarti
AU  - Adelta Purnama Sari
AU  - Muhammad Iqro Al Bahri Darussalam
AU  - Mifftavadine Naomiasyiffa
PY  - 2026
DA  - 2026/10/23
TI  - Integrating Circular Economy and Green Logistics Through ReCircle: A Conceptual Framework for Sustainable Waste Management in the FMCG Industry
BT  - Proceedings of the 8th International Conference of Vocational Education, Applied Science and Technology (ICVEAST 2026)
PB  - Atlantis Press
SP  - 561
EP  - 574
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-620-8_43
DO  - 10.2991/978-2-38476-620-8_43
ID  - Djumiarti2026
ER  -