Proceedings of Innovative Multidisciplinary Approaches to Global Challenges: Sustainability, Equity, and Ethics in an Interconnected World (IMASEE 2025)

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Digital Transformation and Sustainability in the Apparel Industry: Exploring the Role of Smart Technologies for Green Growth

Authors
Aashima Jain1, *, Kalpana Munjal2
1Research Scholar, Faculty of Design Jaipur, Vivekananda Global University, Jaipur, Rajasthan, India
2Associate Professor, Faculty of Design, Vivekananda Global University, Jaipur, Rajasthan, India
*Corresponding author. Email: aashima.abcd@gmail.com
Corresponding Author
Aashima Jain
Available Online 14 June 2025.
DOI
10.2991/978-2-38476-416-7_24How to use a DOI?
Keywords
Digital Transformation; Sustainability; Apparel Industry; Green Growth; Smart Technology
Abstract

This research explores the role of digital transformation, specifically the adoption of smart technologies, in promoting sustainability within the apparel industry. The study focuses on enhancing environmental and operational efficiency and identifies key smart technologies adopted by the sector, evaluates their contribution to green growth, and assesses barriers and opportunities for large-scale implementation. Considering the positivist worldview, the study follows a descriptive research design, in which secondary data compiled from industry reports, stakeholder survey reports, and case studies are used to analyze the trend and patterns of this digital transformation in the industry. A focus on companies within the main textile and apparel hub of Jaipur is achieved with regard to both traditional manufacturers and emerging sustainable apparel brands. This paper highlights how smart technologies, namely IoT, AI, and block chain, are driving the apparel sector toward sustainable practices and overcoming challenges such as high costs and infrastructure limitations. The data will be analyzed with content analysis, SPSS software, and statistical methods for identifying correlations and patterns so as to gain insight into the prospect of a green and sustainable future of the apparel industry. The findings of this research will deepen the understanding of how profitability and environmental stewardship might be aligned through digital transformation in the apparel sector.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of Innovative Multidisciplinary Approaches to Global Challenges: Sustainability, Equity, and Ethics in an Interconnected World (IMASEE 2025)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
14 June 2025
ISBN
978-2-38476-416-7
ISSN
2352-5398
DOI
10.2991/978-2-38476-416-7_24How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Aashima Jain
AU  - Kalpana Munjal
PY  - 2025
DA  - 2025/06/14
TI  - Digital Transformation and Sustainability in the Apparel Industry: Exploring the Role of Smart Technologies for Green Growth
BT  - Proceedings of Innovative Multidisciplinary Approaches to Global Challenges: Sustainability, Equity, and Ethics in an Interconnected World (IMASEE 2025)
PB  - Atlantis Press
SP  - 478
EP  - 506
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-416-7_24
DO  - 10.2991/978-2-38476-416-7_24
ID  - Jain2025
ER  -